Show lounges on Carnival Fantasy and Carnival Fascination were filled for the 1980s rock band Styx, which performed while the ships were docked in Nassau.
Carnival live video
Carnival Cruise Lines CEO Gerry Cahill told a group of travel agents Monday that the audience was a lot of “40s and 50s” who brought their children to the shows.
“We wanted to put energy in the product, and we’re trying to give you something to sell,” Cahill told the group, which was part of the company’s ongoing Carnival Conversations initiative.
Carnival has 49 Carnival Live performance dates scheduled, with 15 artists ranging from Jennifer Hudson to Olivia Newton-John. Tickets are priced between $20 and $40, with a limited number of VIP seats going for $100 to $150.
The shows occur in port at Nassau, Cozumel and Catalina Island, Calif.
Carnival Cruise Lines said it booked 17% more reservations in January than in the same month in 2013, setting a new single-month record for bookings.
More than 565,000 people reserved space on a Carnival cruise in January, the line The Carnival.com website attracted 13 million visits, another all-time high.
Carnival said the increase was achieved without addition of a new ship over the 12-month period.
President Gerry Cahill attributed the upturn to the line’s “Moments that Matter” ad campaign which began in the fall, attractive promotions, product enhancements and recognition of Carnival’s value by consumers.
“We are seeing heavy sales growth in all channels, particularly via our travel agent partners, and we would like to express our tremendous appreciation for their support,” Cahill said.
Cahill said Carnival has continued to roll out its $500 million Fun Ship 2.0 product-enhancement program across the fleet, which includes dining, bar and entertainment upgrades.
In 2014, a total of 11 Carnival ships will feature major Fun Ship 2.0 enhancements.
It seemed appropriate that Carnival’s massive restoration project — the newly rebuilt Sunshine, transformed from the former Carnival Destiny — should have its renaming ceremony in New Orleans. Not only is Louisiana’s state song “You Are My Sunshine,” but winter in the Bayou State remains balmy for the most part, and Carnival Sunshine will host seven-night Caribbean cruises from New Orleans until the spring, while Carnival Elation continues to sail four- and five-night cruises.
The ship, which received an extensive $155 million makeover earlier this year, arrived in New Orleans following a 16-day transatlantic crossing. The 3,006-passenger Carnival Sunshine was renamed on Nov. 17 with a ceremony featuring Gerry Cahill, Carnival president and CEO, and Lin Arison, wife of the late Ted Arison, founder of Carnival Cruise Lines and godmother to the Sunshine.
“We did something in the cruise ship industry that no one has ever done before,” Cahill said of the renovation. “We rebuilt virtually every guestroom on the ship. This was more difficult than building a new ship.”
“It was an amazing thing to see what can be done on a ship,” said Arison, whose association with Carnival Cruise Lines dates back to the company’s inception in 1972 when she named Mardi Gras, the line’s first ship.
The naming ceremony included a performance by the Destrehan High School Band, chosen from the New Orleans area in a competition, and members of the National YoungArts Foundation. Along with her late husband, Arison founded the program as well as the New World Symphony in Miami Beach. Carnival donated $25,000 to each.
“Carnival has taken it further with these gifts for young artists,” Arison said, just before pulling the symbolic ribbon while the audience watched a video of a champagne bottle hitting the ship’s exterior.
Most of those in attendance were travel agents, media and corporate guests, all getting a first-hand look at the newly designed ship before it embarked the following day on a special six-day cruise. Carnival Sunshine remains in New Orleans until April 2014, when it heads to Port Canaveral, Fla., for year-round, five- to eight-day Caribbean departures.
“I am extremely picky, and I was very pleased,” said Terri Howell, owner of Dream Cruises, which has offices in New Orleans and Baton Rouge, La.
Howell had already begun booking cruises for her clients on the Sunshine but she was even more “revved up and ready to sell” after the ceremony.
“I am 100 percent satisfied and am extremely happy to be selling the Sunshine, even though it’s only here for a few months,” she said.
Kathy Lavalla, owner of Vacation Makers Travel in New Orleans, was impressed by the ship’s varied restaurant choices and the hallways, which sport teak doorways, bright colors and beach photos on the walls.
“I love how many dining venues there are,” Lavalla said. “There are so many options.”
Having a ship docked in downtown New Orleans with a massive waterpark on the top deck makes it easy to sell. Lavalla added that children will see the ship and demand that their parents to take them on a cruise.
“Cruises in general are an easy sell in New Orleans,” Lavalla said. “The city is a great port location because visitors can stay a night in New Orleans and see quite a bit in town before sailing. If you come even one day early to New Orleans, you find so many things to do — for families as well as couples.”
The only drawback, both agents agreed, was that Carnival Sunshine would only stay in New Orleans for the winter.
Carnival Cruise Lines said it booked 17% more reservations in January than in the same month in 2013, setting a new single-month record for bookings.
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