Royal Caribbean hits 50 millionth customer landmark

Royal Caribbean hits 50 millionth customer landmark

By Phil Davies

Royal Caribbean hits 50 millionth customer landmarkRoyal Caribbean International yesterday (Sunday) reached a milestone in its 45-year history by welcoming its 50 millionth passenger on board its fleet of 21 ships.

The occasion kicked off a year-long celebration to honour the cruise line’s passengers, business partners, employees and crew.

Each of Royal Caribbean’s ships around the world will recognise the 50 millionth passenger with special events.

The onboard events will mark the start of a year-long campaign where consumers are being encouraged to share their favourite ‘WOW’ moments with Royal Caribbean over the years by posting photos, videos and memorable stories on Facebook, Twitter and Instagram with the hashtag #RoyalWOW.

Global sales and marketing executive vice president Lisa Bauer said: “As we mark this incredible milestone, we are inviting guests to relive those special moments and celebrate with us by sharing their personal Royal WOWS.”

President and chief executive Adam Goldstein said: “For more than 45 years, Royal Caribbean’s guiding principle has been to deliver the WOW to our guests, providing them with experiences, services and amenities that can only be found on Royal Caribbean.

“The men and women on our ships who deliver these WOW moments are what inspire our loyal guests to return to sail with us again and again.”

Six more Grandeur cruises cancelled after fire

Six more Grandeur cruises cancelled after fire

Six more Grandeur cruises cancelled after fireA further six summer cruises have been cancelled by Royal Caribbean International to allow for repairs to fire damaged Grandeur of the Seas.

The blaze burnt out what the line described as an “industrial area” at the aft of the ship which had only just re-entered service after a refit.

The 2,446-passenger capacity vessel is not expected to return to service on seven-night itineraries from Baltimore until July 12.

The vessel was being moved from Freeport in the Bahamas to a berth at Grand Bahama shipyard yesterday for the repairs to be carried out. A cruise due to depart on Friday had already been cancelled.

Parent company Royal Caribbean Cruises said: “The company has taken the vessel out of service and expects that it will take approximately six weeks to complete the repair efforts.”

The line laid on 11 charter flights to fly passengers from the vessel’s aborted cruise back to Baltimore. Others were travelling by ferry to Florida and then being transferred by  train or coach.

People booked on the cancelled cruises are being offered refunds and 25% future cruise discounts.

Royal Caribbean estimates that the direct financial impact will be a reduction of $0.10 per share.

Senior vice president and chef financial officer Jason Liberty said: “The extent of the financial impact was relatively high because the affected sailings were during the premium summer season.”

Royal Caribbean International president and chief executive Adam Goldstein said: “We are gratified that no one was hurt and that the safety and comfort systems performed exactly as designed.

“I extend my appreciation to our crew who performed so well, as well as to our guests who have been co-operative, understanding and highly complimentary of the shipboard team throughout.”

Navigator of the Seas to get virtual balconies

Navigator of the Seas to get virtual balconies

By Tom Stieghorst
Quantum's Virtual BalconyNot content to wait for them to appear on Quantum of the Seas, Royal Caribbean will install its first virtual balconies on Navigator of the Seas when it undergoes revitalization early next year.

Royal Caribbean International CEO Adam Goldstein said the virtual balconies — an 80-inch LED projection screen that shows exterior images — will change how interior cabins are viewed.

“It’s going to bring a completely different feel to the experience,” Goldstein said at Royal Caribbean’s media conference on Tuesday toreveal some of the features of Quantum.

Disney Cruise Line introduced outside views from inside cabins in 2011, with the launch of Magical Portholes on the Disney Dream.

The 4,100-passenger Quantum is under construction and is expected to enter service in November 2014.

The 3,100-passenger Navigator, which entered service in 2002, will go into drydock next January to get the Royal Advantage upgrade package. It is scheduled to sail from Galveston when the upgrades are complete.

Virtual balconies were one of the new features rolled out for Quantum, along with bumper cars, a sky diving attraction and a large observation pod on a mechanical arm.

Goldstein said there will not be a specific surcharge for interior cabins with virtual balconies, but added that he hopes they will bring higher yields.

“The whole experience will be more valuable to our guests and we expect that to be reflected in the ticket price,” he said.