Icon of the Seas: Culmination of Innovation of Royal Caribbean Ships

When the Icon of the Seas launches service for Royal Caribbean International in early 2024, she will not only be the biggest cruise ship at sea but will be the result of a 12-to-15-year creative process that is essentially the culmination of building the most innovative cruise ships on the planet, said Jay Schneider, senior vice president and chief product innovation officer for the brand.

“It’s our first white paper ship in about 10 years,” he said, speaking to a group of media aboard the Allure of the Seas on its debut in Galveston, Texas.

It is not just a bigger brother or sister to the Oasis class, he stressed.

“When we started working on Icon it was smaller, and as we researched what people needed and wanted, it grew over time and we ended up with the largest ship in the world.”

Space has been “over-indexed,” he said, meaning more space per guest.

The new ship, which will be floated out in December at Meyer Turku, is a continued evolution of the Royal Caribbean brand, said Schneider, adding that guests are looking “for experiences, not things.”

The new class of ship was designed around five fundamentals, he said, including unrivalled water experiences (including pools, slides and more), adrenaline-pumping thrills, the ultimate family vacation, entertainment and food and beverage.

The popular neighbourhood concept from Oasis-class ships will be back, with some returning and expanded areas and also new concepts.

Schneider also said there will be over 40 food and beverage experiences on Icon, of which 23 will be completely new to the Royal Caribbean brand, plus an added emphasis on what he called “eatertainment,” blending entertainment and dining together.

Innovation Drives Biggest Orderbook

Costa Venezia

“Innovation, innovation and innovation describe our strategy going forward,” Luigi Matarazzo, executive vice president of the Merchant Ships Business Unit at Fincantieri told Cruise Industry News. “In order to consolidate our leadership position in design and construction of passenger ships, we will continue to create new innovative cruise ship prototypes that are characterized by challenging architectural and structural solutions, reduced environmental impact and increased safety and comfort for passengers.

“Our ship of the future is a new large cruise ship platform designed to minimize the environmental impact, maximize energy efficiency and raise safety levels.

“The powerplant will be fueled by LNG, integrating catalytic reduction systems and new energy recovery and storage systems,” Matarazzo continued. “Studies of hydrodynamics and fluid dynamics, numerical and experimental, will be applied to different fields, from propulsion efficiency to optimization of exhaust gas trajectories. Energy efficiencies will also be pursued through the redesign of the main systems. The concept exists only on paper so far, but I am sure she will soon be a game-changer.”

A key role is played by CETENA, Fincantieri’s research centre, which is leading research and development efforts in new technologies and specializing in the development of proprietary “smart” software for improved safety and optimized ship management, Matarazzo explained.

“Cruise operators and shipbuilders have to be at the forefront of environmentally friendly solutions for shipping,” he added. “There is no silver bullet, but significant results can be achieved through consistent and coordinated efforts.

“For optimization of the primary energy sources, we offer a wide set of solutions, ranging from advanced treatment of emissions to the use of dual-fuel/LNG based power generation to the application of hybrid solutions based on batteries. In the near future, we can also see fuel cells, which we are actively studying.”

Eco-friendliness and sustainability is the mantra for each design and manufacturing phase, according to Matarazzo. “We have been able to achieve remarkable results by carefully optimizing each individual plant and system and thus significantly improving the environmental footprint of our vessels over the past several years.

“But the human factor also needs to be considered,” he added. “We are also focused on helping the crew optimize their management of vessels and deal with the increasing complexity of systems. Thus, we are developing smart software, able to assist and guide the crew in safety and energy management.”

Fincantieri has also expanded its capabilities and resources through acquisitions like Insis, which is an information technology and electronics solution provider for the defence and civil sectors and is working with such groups as Cdp, Eni and Terna in research and development.

“On top of that,” said Matarazzo, “we have made a commitment to sustainability, having published our 2018-2022 plan, which covers all our activities and is a decisive step to consolidate our culture of corporate social responsibility.”

New mobile app and tech-laden concept store for Thomson

New mobile app and tech-laden concept store for Thomson

By Travolution
By Travolution

Leading European tour operator Thomson has launched a new mobile app ahead of the summer holiday period as it prepares to unveil its next generation hi-tech store of the future.The MyThomson app will allow customers to access information about their trip while on the go including destination guides, weather updates and flight times.

It will also be integrated into social networking sites like Facebook and Twitter.

Johan Lundgren, deputy chief executive of Tui Travel, said: “Tui Travel is an online driven business and we will continue to enhance our mobile offering.

“The launch of the MyThomson app is an exciting new way of connecting our customers with Thomson anytime, anywhere, anyway.

“Innovation is at the heart of our strategy to deliver future growth, and the launch of the MyThomson app reflects our position as market leader.

“The annual summer holiday is a significant purchase for our customers and we know that they not only spend time choosing and planning their holiday but also looking forward to it.

“The app is a fantastic way to get customers more excited about their holiday and will help them keep up to date with all the information they need in one place, just a tap away.”

Meanwhile, Tui will announce next month which location has been chose for its new concept store that it promises will harness the latest technology to drive customers in.

The firm hopes to have refitted 10 of its 700 UK stores by Christmas and as many as 100 in coming years.

Tui said  a key strategy is “selling directly to our customers through multiple channels, and so our retail network remains important to us”. It added “the emphasis of these new shops will be on service in a modern environment”.

Kathryn Ward, director of retail and financial services, said: “Our next generation store recognises the importance of people when it comes to choosing and booking a holiday, whilst integrating technology into the whole experience to really bring it to life.

“Customers will be able to immerse themselves in stunning, rich and evocative content as they research and browse our unique holidays in-store.”

Key features of the next generation Thomson shops include:

– The shop front will have a giant immersive video wall (2m x 3m) to showcase new video content and imagery of the holidays combined with evocative sounds and  aromas

– At the entrance an interactive map and interactive table will entertain customers and help them research holidays and find out more about the broad range of product available

– The Advice Bar will give customers the chance to browse the Thomson and First Choice websites on self-service laptops with staff on hand to answer any questions

– Free customer WiFi will also enable customers to use their own devices to research in store and check out review content

– High definition screens and booth projections around the store will feature changing images and videos to inspire customers and give them a feel of what to expect from their holidays before they book

– The store will be zoned to meet the needs of all customers and staff will join them to help with their holiday decisions.  Customers can choose from sitting around a laptop in the pool area, self-serving at the Advice Bar or have a more personalised experience in the booths where images of their chosen holiday will be projected on the wall

– All customers will be served with barista style coffee to further enhance the booking experience