10 Trends You Need to Know About the Asia Cruise Industry


Shanghai ‘Bung Area’ photo by Dave Jones

CLIA has released its 2016 Asia Cruise Trends Study. Not surprisingly, the study reveals that cruising in Asia is growing by leaps and bounds and the report found that it shows no signs of slowing.

According to the study, Asian source markets experienced the most growth year over year in ocean cruise passengers, increasing 24 percent from 2014 to 2015. However, cruise deployment in Asia, capacity and destinations have also been growing.

“The cruise industry has been nimble and responded quickly to the demand for cruise travel in Asia by delivering cruise ships with amenities and experiences tailored to Asian travelers,” said Cindy D’Aoust, President and CEO, CLIA. “Asian cruise travel continues to deliver a growing number of enticing opportunities for international guests to visit Asia’s fascinating destinations.”

The fact that the market is growing did not come as a surprise to industry experts, but the amount of growth is unprecedented.

“While we expected Asia to experience record-breaking growth in cruise travel, we are astonished at the rate at which the region is emerging as one of the most significant cruise destinations and cruise source markets in the world,” said Dr. Zinan Liu, chair of CLIA North Asia. “The Asia Cruise Trends project has again developed extremely valuable data on what is happening in Asian cruising, its current size and recent growth trends.”

In its State of the Asia Cruise Industry report, CLIA details 10 trends to watch for in this market.

More Cruises
The number of ocean cruises and voyages offered in the region is continuing to grow. This year, there are 1,560 sailings scheduled, which is an increase of 43 percent when compared to last year.

More Cruise Ships

In 2013, there were 43 cruise ships in Asia. Last year, there were 52. This year, there are 60. There is also an increase in the number of ships that are sailing in the region year-round. Fourteen are operating year-round this year, with an additional 12 ships on an extended deplyoment.

More Capacity
With more ships staying longer in the region, capacity is rising. According to CLIA, capacity surged 51 percent this year, reaching 3.2 million passengers.

More Destinations
Currently, there are more than 200 destinations on offer in Asia, across 17 countries. It is one of the easiest ways to see multiple destinations in the region.

Right now, Japan is the most frequented country, with 1,526 port calls in 2016, followed by China (850), South Korea (745), Vietnam (466) Malaysia (422) and Singapore (391).

The most visited port is South Korea’s Jeju Island, followed by Shanghai, Singapore and Fukuoka.

More Passengers
Asia saw the biggest growth of any destination for cruising, growing 24 percent from 2014 to 2015 and welcoming 2.08 million passengers.

More Chinese Cruisers
Chinese travelers represent nearly half of all the cruisers in the region. In 2014 and 2015, China was the world’s fastest-growing source market.

More Shorter Cruises
Asian cruisers make up the majority on Asian cruises and they want shorter journeys. Thirty percent desire two- to three-night journeys and almost 50 percent want cruises that are four to six nights long.

More Asia Exploration
According to CLIA’s report, Asian outbound tourism is exploding around the world but Asian cruisers want to explore more Asian destinations. More than eight out of 10 Asian passengers (84 percent) cruised within Asia.

More Under 40 Cruisers

While the average cruise age skews older, in Asia, 42 percent of cruise travelers are below the age of 40.

More Amenities for Asian Travelers
Cruise lines are bringing their best ships to Asia and their best new amenities, flooding the market with inclusive onboard activities, high-end shopping, adapted menus and more.

Top Reasons to Go on an Eastern Mediterranean Cruise

THE IDEA OF BOOKING A CRUISE HOLIDAY CAN BE SURROUNDED WITH OFF-PUTTING MYTHS OF SEASICKNESS AND DATED PICTURES OF GRANDPARENTS IN BAD SHIRTS. HOWEVER, SHIPS THESE DAYS ARE STABLE ENOUGH TO PUT SEASICKNESS AT BAY AND ARE BECOMING SO INNOVATIVE THAT CRUISES ARE SEEN AS PRETTY COOL.

These are just a couple of reasons why taking a cruise is definitely worth considering, so let’s take a look at how else you can benefit from sailing across the seas.

Everybody is welcome aboard

Cruises are no longer typically seen as a holiday option solely for the elderly and rich. According to the UK travel trade association for travel agents and tour operators, Abta, one in five under-25s are considering going on a floating cruise holiday. Whether it’s a family-friendly, adults only, party lovers or luxury cruise, you can choose a ship that suit your interests and needs.

Top Reasons to Go on an Eastern Mediterranean Cruise

 
 
 
Multiple destinations
Packing once then calling in at various destinations on your bucket list is probably the major draw of a cruise holiday. For example, holidaymakers looking for exotic treat can go on an Eastern Mediterranean cruise that takes you to countries such as Croatia, Greece and Turkey. If you’re on board one of the Eastern Mediterranean cruises to Croatia, you might visit the ancient city walls of Dubrovnik one day and stroll along the cobbled streets of Rovinj the following day. There’s nothing to beat the thrill of being transported from one fun and exciting place to another. Cruise companies plan their itineraries very carefully to ensure you’ve plenty of time for shopping, dining and exploring the area. They also offer guided shore excursions that include visits to popular attractions in every port.

De-stress with all inclusive

Cruise holidays offer great value for money because everything you need is in one place. Your accommodation, food, drink, facilities, entertainment and activities are included in the price. Most ships these days offer free Wi-Fi, satellite TV, laundry facilities along with fully-equipped medical facilities for peace of mind. With every little detail taken care of by the holiday company, there is little to worry about, leaving you to have fun on board.

So much good food

Whether you’re looking for family-friendly restaurant or a romantic dinner in a bar, you’ll be spoilt for choice. The quality of food served on-board will make your dining experience unforgettable. From the casual (but tasty!) dinner buffets, to highly recommended specialist restaurants, go for what you fancy every night. If you’re conscious about weight gain on a cruise, you can burn off your indulgencies on an on-board fitness class or in the gym.

Rovinj - Croatia

Floating theme park

Forget the old image you might conjure up of cruise ships, as they have overhauled their facilities in order to make vessels more appealing to wide ranging age groups. Whatever your tastes or interests are, you will be sure to find fun-filled activities and entertainment, including swimming pools, rock climbing, gyms, spa facilities, movies, karaoke, live entertainment and night parties. The sports activities on board can help to burn away those extra calories!

Children will not get bored; all major cruise lines offer organised programs for kids. Free childcare services are also available, giving parents the chance to unwind by relaxing and reading a book on lounge chairs by the pool.

Multiple destinations

Packing once then calling in at various destinations on your bucket list is probably the major draw of a cruise holiday. For example, holidaymakers looking for exotic treat can go on an Eastern Mediterranean cruise that takes you to countries such as Croatia, Greece and Turkey. If you’re on board one of the Eastern Mediterranean cruises to Croatia, you might visit the ancient city walls of Dubrovnik one day and stroll along the cobbled streets of Rovinj the following day. There’s nothing to beat the thrill of being transported from one fun and exciting place to another. Cruise companies plan their itineraries very carefully to ensure you’ve plenty of time for shopping, dining and exploring the area. They also offer guided shore excursions that include visits to popular attractions in every port.

The only cruise cliché that you should believe is that cruise ships have something for everyone on board. Being catered to while relaxing or being entertained, while sailing along to your next port-of-call: what’s not to like about that?