Carnival creates boutique cruises that include a ‘Throwback Seaday’

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Carnival Cruise Lines is redoubling its push for more interesting itineraries, creating a new cruise collection that has novel onboard features in addition to longer voyages.

Called “Carnival Journeys,” the cruises will feature more local food and entertainment options, fun “Carnival style” enrichment classes, more crew interaction and a “Throwback Seaday” in which the clock will be turned back to 1987.

“We want to create something really different in terms of the experience,” said Terry Thornton, senior vice president of itinerary planning.

So far, 26 cruises have been designated Carnival Journeys. They are all longer than the typical Carnival cruise and include some smaller, less visited ports. Thornton cited Bonaire; Martinique; Grenada; Dominica; and Ixtapa, Mexico, as examples. Cruises will run between 9 and 15 days.

Well under 1% of Carnival cruises will be in the program. Part of the idea is to give experienced cruisers and Carnival’s past guests something new to aspire to. “This will be a natural for people who have cruised before to come back to cruising and find something original and unique,” Thornton said.

For travel agents, Carnival Journeys offer the prospect of higher commissions than are typical for Carnival.

There are five components to the new onboard program. In “Authentic Eats,” Carnival will partner with local restaurants in ports of call to do onboard cooking demonstrations. There will be excursions to the restaurants and market tours with the chef.

“Local-tainment” will feature local bands either on or off the ship; “Academy of Fun,” will offer enrichment, but in a non-stuffy, entertaining way; and a “Throwback Seaday” will bring back the Baked Alaska dessert, the midnight buffet and white gloves on officers, as Carnival featured in 1987.

The fifth component is a heightened opportunity for interaction with the staff at all levels, and more chances to learn about shipboard life.

The first Carnival Journeys cruise is scheduled for Oct. 4 from New Orleans.
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Correction: The first Carnival Journeys cruise will depart New Orleans, not Galveston as previously reported.

Long cruises in demand, CLIA survey shows

Travel agents are reporting an increase in bookings for longer cruises, according to an agent survey by CLIA.

Thirty-seven percent of agents reported an increase in bookings for 14- to 100-day cruises. Such cruises are increasingly popular with both retired and affluent travelers.

Agents said longer cruises are attractive because they give passengers the ability to see many places hassle free, without having to deal with multiple airports and packing and unpacking. Travelers also like the itineraries to destinations that would be difficult to visit on land.

CLIA conducted the survey of 434 CLIA agents in September, using Survey Monkey.

Disney hikes NCFs for cruises, drops air commission on tours

By Tom Stieghorst
Disney Cruise Line on Aug. 18 is changing the structure of its non-commissionable fare (NCF), which will raise the amount of fare exempt from commission on most cruises.

Also starting Aug. 18, tour operator Adventures by Disney will no longer pay commission on the air portion of packages. It will continue to book air arrangements.

The new NCF system creates a sliding scale based on cruise length.

Currently, the NCF is a flat $20 per person, per day. Starting next week, the line will deduct $25 per person, per day on voyages of six days or less, and $30 per person, per day on trips between seven and 10 days.

Disney is leaving the amount at $20 for cruises of 11 days or more.

Also at Adventures by Disney, pre- and post-tour stays at non-Disney branded hotels will not be commissionable.

Disney said commissions will be paid on Disney resorts for pre- and post-tour stays related to itineraries in Southern California, China, England and France.