MSC Cruises ‘very close’ to fulfilling UK market ambition

Image result for MSC grandiosa"

MSC Cruises’ UK boss says the line is “very close” to fulfilling a long-term ambition to have a 10% share of the UK cruise market.

In late 2017, the line pledged to one-day sell one in every ten cruises taken by the UK and become “a leading international player” within five years.

Antonio Paradiso, the line’s the UK and Ireland managing director said MSC currently has 7.9% of the market but believes a lengthened MSC Magnifica would add a further 90,000 berths to the market in 2021.

Speaking on new Meraviglia-Plus class ship MSC Grandiosa in Southampton, Paradiso said: “I am really confident that by 2022, MSC will be the number one international cruise line in this country. We are getting very close to that.

“We’re are at about 7.9%, so we’re getting there. A big boost will be when MSC Magnifica will sail out of Southampton [in summer 2021].”

Southampton will be MSC Magnifica’s only embarkation port when it is based in the UK in summer 2021.

Paradiso said: “It is a great opportunity for the travel agents. [Magnifica] alone will boost our production by 90,000 passengers.”

The line also has plans to further bolster its growing sales team in 2020. Paradiso said he would recruit for a strategic account manager – a new role – early next year.

“The strategic account manager will help [head of retail] Andrea Stafford strengthen the relationship with all the head offices in the UK and some important key accounts,” he said.

Paradiso said the sales team expansion goes “hand in hand” with the growth the line was experiencing in the UK.

MSC launched MSC Bellissima earlier this year. MSC Grandiosa is 16 metres longer than the Meraviglia-class ship.

On Grandiosa, the line has exhibited an art collection on a ship for the first time, expanded its French Bistrot L’Atelier Bistrot and launched two exclusive Cirque du Soleil shows onboard.

The line has welcomed around 4,200 UK agents across its fleet since the launch of MSC Bellissima in Southampton in March this year.

Ship visits would be arranged when MSC ships called in the UK and Ireland, said Paradiso, who added: “One thing we do very successfully is fam trips every year which are normally fly-and-cruise out of Barcelona or Rome which allow agents to spend time onboard.

“The ex-UK sailings represent a good portion of our business. However, the Mediterranean is still the number one destination for the UK market.

“It is important that agents get to experience the ships that we have in the Med.”

From 2023, the line will launch four 64,000-ton luxury vessels which have yet to be named. Paradiso said the name would be announced between March and April next year.

“The first step would be to announce the brand,” he said. “We will disclose a bit more information about the luxury ships that we are building. The UK will be one of the first countries in the world to go on sale.”

Miami Expecting 52,000 Cruise Passengers in One Day

Norwegian Getaway

PortMiami is hosting an estimated 52,000 cruise passengers on Sunday, Dec. 9, 2018.

This sets a one-day record for passenger traffic at PortMiami, the port said, in a statement.

PortMiami will be welcoming the following cruise vessels:

  1. Carnival Cruise Lines Carnival Horizon
  2. Carnival Cruise Lines Carnival Magic
  3. Disney Cruise Line Disney Magic
  4. FRS Caribbean San Gwann
  5. MSC Cruises MSC Divina
  6. Norwegian Cruise Line Norwegian Getaway
  7. Oceania Cruises Oceania Riviera
  8. Royal Caribbean International Empress of the Seas
  9. Royal Caribbean International Allure of the Seas

It’s definitely a busy time for PortMiami,” said Miami-Dade County Mayor Carlos A. Gimenez. “I want to welcome all cruise visitors to Miami-Dade County and encourage them to explore all that our community has to offer. Cruise passengers are essential to the continued growth and development of the tourism industry in Miami-Dade and contribute millions of dollars to our local economy annually. That includes air travel, hotel nights, entertainment and shopping. I want to thank the more than 52,000 passengers we’re expecting this Sunday for selecting Miami as a destination.”

“PortMiami is home to the world’s most renowned cruise lines,” said Chairwoman of the Economic Development and Tourism Committee Rebeca Sosa. “Last year the Cruise Capital of the World handled more than 5.6 million cruise passengers, welcoming each and every one with open arms and a smile. We’re more than ready for the 2018-2019 cruise season!”

MSC Cruises to Install Ocean Guardian Software

MSC Seaview in Barcelona

Total Marine Solutions and MSC Cruises today announced a global collaboration following successful software trials of Ocean Guardian, which is a software system that lets ship operators access the latest environmental regulations.

By the end of July 2018, all MSC Cruises ships will be equipped with Ocean Guardian.

While the most widely applied environmental regulations are specified in the International Convention for Prevention from Pollution from Ships and its Annexes (MARPOL), many countries across the globe apply their own rules in waters within their jurisdiction, MSC said, in a prepared statement.

These local regulations are modified frequently, making it difficult for ship operators to stay abreast of the most up-to-date rules and guidance. While MSC Cruises’ policy prescribes to always follow the most stringent local or international regulations, Ocean Guardian simplifies the process and ensures accuracy regarding the applicability of international, national, or regional environmental regulations.

“MSC Cruises has been a collaborative partner in developing this technology during sea trials,” said Alexandra Anagnostis-Irons, President of Total Marine Solutions. “Therefore, we are especially excited to  deploy Ocean Guardian’s state-of-the-art technology on all MSC Cruises’ ships.”

“As maritime regulations continue to become more complex, and as part of a much broader approach to meet our own environmental objectives, MSC Cruises along with the entire cruise industry continually invests in technology to better manage our environmental footprint,” added Bud Darr, Executive Vice President for Maritime Policy and Government Affairs, MSC Group. “Compliance and knowledge are critical aspects of this and Ocean Guardian will be instrumental to accurately navigate the complex web of environmental regulations at sea.”

The database that supports the technology is updated by experienced marine professionals on an ongoing basis, and verified and vetted by a third-party independent maritime law firm to provide accurate information, the company said.

As a result, the new system will eliminate the need to continuously review the various handbooks, guides and environmental matrices to determine which regulations apply.

On the MSC Cruises fleet, the Ocean Guardian technology is located on the bridge, in the engine control room and in the MSC Maritime Support Center in London, where it is monitored 24/7. The software produces a sound when certain parameters are within range, alerting deck officers on duty.

MSC Cruises and Total Marine Solutions conducted successful trials with Ocean Guardian on MSC Divina, while at sea in the Caribbean and will be deploying the technology across the entire fleet.