Norwegian Cruise Line Reveals NFT Collection

Norwegian Cruise Line today announced it will sail into the Metaverse with the launch of the cruise industry’s first collection of NFTs.

The company said it will open for auction and sale a collection of six NFTs to celebrate the launch of the company’s Norwegian Prima Class on Wednesday, April 13, 2022, at 9 a.m. ET on NCL’s soon to launch online NFT marketplace.

The NFT art pieces were created by Manuel Di Rita, widely known as “Peeta,” the Italian artist who designed the hull art on the Norwegian Prima and her sister vessel Norwegian Viva.

The first of the six art pieces will be auctioned at the starting rate of $2,500, with the remaining NFTs sold for prices beginning at $250.

The winner of the auction will also be awarded a balcony stateroom on one of Norwegian Prima’s U.S. inaugural voyages, setting sail from the brand’s new PortMiami terminal.

“We are so excited to partner with Peeta on this first for our brand and for the industry,” said President and CEO Harry Sommer. “Peeta is a talented artist who has brought the magic and beauty of the ocean to our ships, so we are happy to share this with our guests and to donate the proceeds of this new venture to Teach For America, an organization and a cause very near and dear to our hearts.”

The first piece in the NFT collection resembles the hull art of the Norwegian Prima and provides the buyer with an opportunity to own a piece of the Norwegian Prima for years to come.

The additional five NFT pieces showcase some of the innovative 3D designs often depicted in Peeta’s works and will be featured aboard Norwegian Prima including in the ship’s three-level Penrose Atrium.

“We strive to adopt the most cutting-edge technology at Norwegian Cruise Line and strongly believe that providing our guests the opportunity to own digital assets that connect them with an unforgettable cruise experience is an essential step forward,” says Scott Piccolo, Chief Digital Experience Officer at Norwegian Cruise Line Holdings (NCLH). “We are incredibly proud to work with Peeta on the cruise industry’s first-ever NFT collection.”

All proceeds from the NFT auction and sales will be donated to Teach For America. Teach For America finds, develops, and supports a network of leaders who expand opportunities for children from classrooms, schools, and every sector and field that shapes the broader systems in which schools operate. 

Norwegian Star Welcomes Passengers Back in Spain

https://flic.kr/s/aHsm1LS4LVNorwegian Star smiling again Photo credit Spacejunkie

After a two-year hiatus, the Norwegian Star is welcoming passengers back to Spain today. As the 14th ship to resume service for Norwegian Cruise Line, the vessel is kicking off a European program that includes itineraries in the Mediterranean and Northern Europe.

For its first post-pandemic cruise, the 2001-built ship is sailing a ten-night voyage to Italy. Departing from Spain, the itinerary sails from Barcelona and includes visits to St. Tropez, Livorno, Civitavecchia, Naples, Messina, Corfu, Kotor, Dubrovnik and Split, before arriving in Trieste.

Through November, the vessel’s program also includes a series of cruises in Northern Europe, with visits to Iceland, the British Islands, the Norwegian Fjords, the Baltic and more.

The program is highlighted by two special ten- and 11-night sailings in July that feature visits to four different ports in Greenland. Departing from Reykjavik, the itineraries also include calls to three additional destinations in Iceland.

In early December, the vessel repositions to South America, ahead of a winter season in the region.

Originally ordered for Star Cruises, the Norwegian Star entered service in 2001. With 91,000 tons, it can carry up to 2,200 guests on double occupancy, in addition to 1,031 crew members.

Offering Norwegian’s Freestyle Cruising concept, the ship features more than ten dining venues. Options include favourite speciality restaurants, such as the French Le Bistro and the Cagney’s Steakhouse.

The vessel also boasts nine bars and lounges, a swimming pool, five hot tubs, a casino, a full-service spa and salon, and a fitness centre.

As part of the Norwegian Edge program, the Norwegian Star was completely refurbished in 2018. During an 18-day drydock, the vessel received several enhancements, including a revamped atrium, renovated cabins and redesigned restaurants.

Following the Norwegian Star, the Pride of America is also scheduled to resume service for the Norwegian Cruise Line in April.

The Hawaii-based vessel is welcoming back for its seven-night inter-island cruises on April 9.

After first resuming guest service in July 2021, Norwegian Cruise Line has now brought 14 ships back into revenue operations.

Katy Perry as godmother of new-ship Norwegian Prima

As godmother, Perry will not only fulfil the maritime tradition of blessing and officially naming the vessel, but she will perform during the christening ceremony in August before the vessel embarks on its inaugural voyage from Reykjavik.
 

Harry Sommer, president and chief executive of NCL, said the brand was “excited” to welcome the “one-of-a-kind artist” as godmother of Prima.

“We are so incredibly proud that she will be part of the Norwegian Cruise Line family and look forward to launching our beautiful, innovative ship with her in August,” he added.

Perry said her favourite form of a holiday with her family was on the water. “Every morning that you wake up, you get to experience an incredible new view,” she added.

“I love that I get to christen her with my good vibrations, and I’m so excited for this new, beautiful, high-end, high-tech ship to take the seas, and provide once-in-a-lifetime vacations for so many families.”

Prima will offer inaugural voyages to Northern Europe from Southampton, Amsterdam and Reykjavik from 12 August, sailings to Bermuda from New York from 6 October and Caribbean itineraries from Texas and Miami beginning 27 October.