Royal Caribbean Announces New Beach Club in Cozumel

Royal Caribbean International has announced a new beach club: the Royal Beach Club Cozumel in Mexico, opening in 2026.

At the future location of the beach club along the western coast of the island, Royal Caribbean Group President and CEO Jason Liberty and Royal Caribbean International President and CEO Michael Bayley revealed plans for the next experience in the Royal Beach Club Collection while alongside the Secretary of Tourism of Quintana Roo in Mexico, Bernardo Cueto Riestra, and the mayor of Cozumel, Juanita Alonso.

“We are delighted to build on our longstanding partnership with the local community and government to continue bringing our guests to Mexico,” said Jason Liberty, president and CEO, Royal Caribbean Group. “The expansion of our destination offerings aligns with the growing global demand for the ultimate vacation experiences and enables our guests to connect with the beauty of local cultures and people in the places they visit.”

“The anticipation for what’s next when it comes to Royal Caribbean destinations has only continued to build since we revealed Royal Beach Club Paradise Island in The Bahamas that opens in 2025. Now is the perfect time to announce the next iteration of this collection with Royal Beach Club Cozumel,” said Michael Bayley, president and CEO, Royal Caribbean International. “Cozumel is an incredible destination, and the beach club will perfectly complement all the island has to offer as an experience that combines familiar Royal Caribbean touches with the spirit of Mexico, alongside amenities and activities for every type of vacationer.”

Royal Caribbean said the club would feature “striking beaches, views and pools for every vibe.”

“We are very proud that Royal Caribbean International has chosen Quintana Roo to build Royal Beach Club Cozumel as a new attraction for many of their guests visiting our magical island. My administration will always be committed to partnering and working very closely with the private sector to build modern and sustainable infrastructure and create local jobs for our people. These kinds of projects reaffirm our commitment to continue to be the top port of call in Latin America,” said Mara Lezama, governor of Quintana Roo.

New Neighbourhoods and Features for Royal Caribbean’s Icon of the Seas

Royal Caribbean’s New Icon of the Seas will feature eight neighbourhoods, including five brand-new adventures and three bold, returning favourites.

The company said that each one is a destination in and of itself filled with an array of experiences, live entertainment and ways to grab a bite and a drink so that everyone can make memories their way every day.

Thrill Island – Vacationers can test their limits, scale new heights and reach top speeds at the centre of thrill. This lost island adventure is home to highlights like Category 6, the largest waterpark at sea, with six record-breaking slides: Pressure Drop and its 66-degree incline make it the industry’s first open free-fall slide; the 46-foot-tall Frightening Bolt, the tallest drop slide at sea; Storm Surge and Hurricane Hunter, the first family raft slides at sea with four riders per raft; and Storm Chasers, cruising’s first mat-racing duo. Living on the edge takes a new meaning with Crown’s Edge. Part skywalk, part ropes course and part thrill ride, it culminates in a surprising, shocking moment that will see travellers swing 154 feet above the ocean.

Chill Island – Among the seven pools on board, four are in this three-deck slice of paradise. There’s a pool for every mood, each with prime ocean views: the vibrant Swim & Tonic, the line’s first swim-up bar at sea; Royal Bay Pool, the largest pool at sea; Cloud 17, an adults-only retreat; and the serene, infinity-edge Cove Pool. Plus, The Lime & Coconut returns with four locations, including Royal Caribbean’s first frozen cocktail bar.

Surfside – Introducing a neighbourhood made for young families from end to end, where adults and kids ages six and under will want to stay and play all day. Grownups can soak up the endless views at Water’s Edge pool, as they keep an eye on the kids at Splashaway Bay and Baby Bay. Only steps away are dining options, places to lounge, a bar, the signature carousel, an arcade, Adventure Ocean, and Social020 for teens.

The Hideaway – Tucked away, this neighbourhood 135 feet above the ocean combines the good vibes of beach club scenes around the world and the uninterrupted ocean views only a cruise can offer. The first suspended infinity pool at sea is at the centre of it all, and it’s surrounded by a multilevel sun terrace with whirlpools, a variety of seating and a dedicated bar.

AquaDome – Perched at the top of Icon, what’s in store is a transformational place unlike any other. In a tranquil oasis by day, guests can take in wraparound ocean views and an awe-inspiring waterfall as they enjoy a bite or drink. By night, it becomes a vibrant place great for a night out, complete with restaurants, bars and the cruise line’s marquee aqua shows at the next-level AquaTheater. The signature entertainment venue takes artistry and cutting-edge technology to new heights, with a transforming pool, four robotic arms, state-of-the-art projection and more.

In addition, a grander Royal Promenade features its first floor-to-ceiling ocean views, plus more than 15 restaurants, cafes, bars and lounges; a more lush and livelier Central Park has more ways to dine and be entertained; and the largest Suite Neighborhood is three decks of luxury, offering a multilevel suite sun deck – The Grove – that has a private pool, whirlpool and dining, and a two-story Coastal Kitchen.

More returning favourites include experiences like new takes on mini golf at Lost Dunes, rock climbing at Adrenaline Peak, and Absolute Zero, Royal Caribbean’s largest ice arena, and dining venues such as Giovanni’s Italian Kitchen & Wine Bar on the Royal Promenade and the Asian-inspired Izumi in Central Park.

The ship will feature 28 stateroom categories, the company said. There are new layouts made for families of three, four, five and more, like the Family Infinite Balcony and Surfside Family Suite – with kid’s alcoves tucked away from the adults – and the three-story Ultimate Family Townhouse, complete with its own white picket fence and mailbox. When it comes to views, among the best are from the brand’s first Sunset Corner Suites and Panoramic Ocean Views in AquaDome.

Sunsail rebrand to broaden appeal

Sunsail rebrand to broaden appeal

By Phil Davies

Sunsail rebrand to broaden appealYachting specialist Sunsail is seeking to encourage more holidaymakers onto the water with a brand revamp.

The new brand identity is being unveiled this week in an effort to appeal to a wider customer base.

Research by the Tui-owned operator found that potential customers find it difficult to engage in sailing holidays due to a long list of perceived barriers to entry – it’s expensive, it’s too hard, it takes too long to learn, it’s cramped and uncomfortable and it’s “not for me”.

The company’s priority is to cater for the needs of ‘new to sailing’ consumers by helping them to more easily discover and experience the range of activities and holiday options available in destinations.

Sunsail provides a fleet of more than 800 yachts in 27 locations worldwide and runs a Beach Club in the Mediterranean.

The new brand identity reflects that “whoever has an experience with Sunsail has a sense of personal fulfillment,” the company said.

Head of global marketing Simon Conder said: “It is important that Sunsail retains its established values but at the same time develops a new and modern identity.

“The rebranding exercise will ensure that we get the right message out there. We feel it’s important to let people know what Sunsail stands for and ultimately make it easier for our current and potential clients to choose our brand and products.

“The brand identity now reflects and supports the leading position and landscape for Sunsail.

“Sunsail shares with its customers an incredible enthusiasm for sailing and its holidays offer zest, vitality and, above all, fun for all”.

Prices start at £399 per person for a seven-night Beach Club holiday on a half board basis at Sunsail Club Vounaki in Greece including flights from Gatwick, transfers and watersports.