A reset for Carnival on Europe

A reset for Carnival on Europe

By Tom Stieghorst

*InsightThe Carnival Sunshine is hosting a media group on its current Mediterranean voyage, and the top concern of the European reporters onboard is Carnival Cruise Lines’ decision to go without a ship in Europe in 2014.

The Carnival Legend, which had been scheduled to sail in Europe next year, is being deployed to Australia, after a winter season in Tampa.  It seems to reverse a promising expansion of Carnival’s sales deployment into the U.K.

At a news conference, Carnival President Gerry Cahill said it ain’t necessarily so.

“We’re not stopping marketing to the U.K. and Europe,” Cahill noted, saying it would continue to sell cruises to the Caribbean, New York and Barbados to Europeans.*TomStieghorst

But Americans made up most of the passengers on a majority of the line’s European itineraries.

“Carnival caters best to middle America,” Cahill continued. “The cost of an air ticket to Europe became very, very high, and it was causing a lot of our guests not to be able to afford to come.

“At the end of the day, when the air fare costs more than the price of the cruise, that’s a problem,” he said.

The reset on Europe comes as Carnival is withdrawing from several regional ports on the U.S. East Coast, such as Baltimore and Norfolk, Va. Tighter pollution rules mean higher costs for clean fuels at those ports, and Carnival has an aversion to higher costs. When low prices are such an important part of your strategy, anything that raises them means trouble.
So Carnival is increasingly returning to tried and true markets where it has had traditional success: sailing to the Bahamas and the Caribbean, primarily from ports in Florida.

It recently bolstered its Caribbean capacity from Port Canaveral, where the Sunshine will sail for much of 2014, and from New Orleans, where it will have two ships year-round. Miami, Tampa and Jacksonville will also be home to Carnival ships next year.

For many passengers, flying to Florida isn’t as cheap as driving to the port, but it is a lot less expensive than flying to Europe. Travel agents can sell a fly-cruise to Florida because the airfare isn’t that scary. But it does mean getting people excited about an area that many cruise passengers have seen before.

The traditional itineraries may not be the most exciting. But with costs rising, they’re the ones that Carnival can sell at a price point that middle America can afford.  Europe on Carnival will have to wait for another year.

cruise ship passed ‘dangerously close to shore

Fury of Venetians after 110,000-ton cruise ship passed ‘dangerously close to shore to perform salute to company shareholder’

By HANNAH ROBERTS

PUBLISHED: 18:26, 28 July 2013 | UPDATED: 19:23, 28 July 2013

  • Carnival Sunshine appears to pass within 20m of city’s fragile shoreline
  • Liner is owned by the same parent company of the Costa Concordia
  • Ship botched its manoeuvre, witnesses claim, squeezing other boats

 

Ventians have reacted with fury after a cruise ship allegedly passed within yards of the city’s historic banks while performing ‘a salute’ to a major company shareholder.

Film footage of the Carnival Sunshine, which is owned by the same parent company as the notorious Costa Concordia, appears to show the 110,000-ton liner passing within 20 metres of the city’s fragile shoreline.

The ship botched its manoeuvre, squeezing a vaporetto water taxi and other boats between the ship and the bank, witnesses claimed.

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People in Venice have reacted with fury to footage showing a cruise ship which appears to pass within yards of the city's fragile shorelinePeople in Venice have reacted with fury to footage showing a cruise ship which appears to pass within yards of the city’s fragile shoreline – and show a water taxi, circled, squeezed between the liner and the bank

At the time of the incident an 150ft super yacht belonging to former Carnival CEO and major shareholder Mickey Arison was moored on the same part of the shoreline, the local newspaper Nuova Venezia reported, fuelling rumours that the manoeuvre was an in fact a sail-by salute.

The incident raises the spectre of the Costa Concordia cruise ship, which sank after hitting rocks off the coast of Tuscany during just such a salute to the island of Giglio last year.

 

 

 

 

Writer Roberto Ferrucci, who filmed the exercise, told the Italian news agency ANSA: ‘I was sitting at the café reading on the bank, as I often do, when I saw the ship tailing.

Rather than moving towards the centre of the channel it almost brushed the shore causing a vaporetto to get caught dangerously between the ship and the bank. It was shocking.’

Carnival have denied any wrongdoing saying it was ‘a safe transit’.

Witnesses claimed that the Carnival Sunshine botched its maneouvre as it sailed in the Venetian watersWitnesses claimed that the Carnival Sunshine botched its maneouvre as it sailed in the Venetian waters

 

Writer Roberto Ferrucci filmed the ship from a vantage point at a cafeWriter Roberto Ferrucci filmed the ship from a vantage point at a cafe and called the move ‘shocking’

But Venice’s proud residents are already up in arms about the presence of large cruise ships passing through the lagoon, with protesters last month calling for a ban on all those that pass by St Mark’s Cathedral.

The committee of the No to Big Ships group denounced the latest incident as ‘reckless’.

A statement said: ‘The reckless manoeuvre or error destroys the argument that an accident in St Mark’s basin is impossible.’

Local councillor Beppe Caccia tweeted ‘Shame on you Mr Mickey Arson, Sunshine putting Venice at risk.’

A 150ft super-yacht belonging to major shareholder Mickey Arson was moored on the same part of the shoreline, sparking rumours that the Sunshine had performed a 'sail-salute'A 150ft super-yacht belonging to major shareholder Mickey Arson was moored on the same part of the shoreline, sparking rumours that the Sunshine had performed a ‘sail-salute’

Environmental group Codacons called for port authorities to seize the ship pending an investigation by prosecutors.

Andrea Orlando, minister for the environment, said that the number of ships must be reduced.

This episode ‘confirms the high risk we are taking,’ he said.

A statement from the cruise company said: ‘Carnival intends to prove that the few metres claimed by the witness are in fact 72 metres and that the brush is no more than a safe transit carried out in accordance with the rules of transit.’

A spokesman said reports of a ‘salute’ were ‘unfounded’.

‘The passage through the Venice Lagoon occurred in full compliance with navigational regulations and well within the accepted parameters for distance from shore,’ the spokesman said.

‘The Carnival Sunshine passed more than 70 metres from Riva dei Sette Martiri on the planned route. The distance from shore has been confirmed by the Coast Guard, the local pilot association and Carnival Cruise Lines.’

Carnival to leave Norfolk in 2014

Carnival to leave Norfolk in 2014

By Tom Stieghorst
The Carnival Glory will be homeported in MiamiCarnival Cruise Lines is shuffling several of its ships in 2014, and one result is that Norfolk, Va., will no longer serve as a cruise ship homeport.

The Carnival Glory will stay in Miami year-round after November. It had been originating cruises in Norfolk in the spring and fall seasons out of a $36 million terminal opened in 2007.

The switch would leave the terminal largely unused by the cruise industry. Glory became the only ship homeported in Norfolk after Royal Caribbean International relocated a ship from Norfolk to Baltimore three years ago.

Carnival’s decision to keep the Glory in Miami also means it will not return to Boston, where it is currently offering a series of voyages through July.

In other deployments, the newly refurbished Carnival Sunshine will only stay in New Orleans for the upcoming winter, rather than year-round. It will move to year-round sailing from Cape Canaveral in April 2014, bumping the Carnival Dream to do seven-day cruises from New Orleans full time.

The Carnival Liberty, currently based in Miami, will shift in April to do year-round five- and eight-day Caribbean cruises from Cape Canaveral, as well.

The Carnival Pride moves from Baltimore to Tampa for seven-day cruises from December 2014 to April 2015, replacing the Carnival Legend, which departs from Tampa for Australia next August.