Tag Archives: Costa Firenze

Carnival Corporation Celebrates Opening of Dubai Harbour Cruise Terminal

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Carnival Corporation today celebrated the official opening of Dubai Harbour Cruise Terminal with Shamal Holding following their strategic partnership signed in 2018 to develop the new cruise port as the main hub for cruise tourism in Dubai, according to a press release.

The occasion was marked with a walk-through by Abdulla Binhabtoor, chief portfolio management officer of Shamal Holding, and several Carnival Corporation executives, including Giora Israel, senior vice president of global port and destination development for Carnival Corporation; Michael Thamm, Group CEO of Costa Group and Carnival Asia; Felix Eichhorn, president of AIDA Cruises; Mario Zanetti, president of Costa Cruises; Michel Nestour, vice president of global port and destination development for the EuroMed & Arabian Gulf region at Carnival Corporation; and Torben Seidenschnur, director CEO office and strategic development at Costa Group.

With the arrivals of Costa Firenze and AIDAbella, the official opening was also marked by two passenger cruise ships visiting the Dubai Harbour Cruise Terminal for the first time, coinciding with the start of the cruise season and the ships’ homeporting seasons from Dubai. 

Dubai Harbour Cruise Terminal is capable of accommodating two large cruise ships simultaneously, according to a company statement.

The facility spans over 120,000 square meters (nearly 1.3 million square feet) and includes two purpose-built terminal buildings that offer passengers and crew a safe embarkation and disembarkation experience. The terminals are equipped with four Seaport Passenger Boarding Bridges that can simultaneously support the full turnaround of the largest class of cruise ships in the industry.

“After years of working closely with Shamal Holding, we are absolutely thrilled to welcome guests from around the world to Dubai Harbour Cruise Terminal,” said Thamm. “As the world’s largest cruise company, our passion is providing our guests with extraordinary vacation experiences, and we are confident that our partnership with Shamal Holding will enhance the overall experience for our guests. The two terminals stand as a tribute to the remarkable appeal of Dubai and the Arabian Gulf as a cruise destination, and we look forward to working with Dubai Harbour Cruise Terminal and its community partners to make Dubai Harbour a highly efficient and customer-friendly operation while facilitating new tourism opportunities through cruising in the region.”

“We’re delighted to see our partnership with Carnival Corporation and its brands hit another significant milestone as today we welcomed two extraordinary cruise ships to Dubai Harbour, the largest standalone dedicated twin-cruise terminal centre in the eastern hemisphere. It is exciting to see so many thousands of people enter the city through this stunning seafront district, the newest entry point to Dubai, which is already considered to be the ideal gateway to the region for cruise ships from around the world.”

Added Binhabtoor regarding the alignment with Dubai Tourism Strategy: “The Dubai Harbour development represents a historic milestone in Dubai’s role as this region’s foremost destination for lifestyle, leisure and luxury – a moment in history that brings forward the realization of Dubai’s ambition to become the most visited city in the world. However, it is not only an extraordinary destination for cruise passengers from every corner of the world, but also a natural gateway to the attractions that Dubai has to offer and, as a result of the city’s strategic location, other international destinations as well.”

Costa Cruises and AIDA Cruises first began operating in Dubai in 2006. In late November, AIDAbella arrived in Dubai at Dubai Harbour Cruise Terminal for the first time, marking the first regular cruise passenger operation for the new terminals and the start of the ship’s winter season. In addition, Costa Firenze’s arrival in Dubai on Dec. 16 marked the start of the ship’s season from Dubai, where it is homeporting for the first time ever, through March 2022.

Together, six brands from Carnival Corporation – AIDA Cruises, Costa Cruises, Cunard, P&O Cruises (UK), Princess Cruises and Seabourn – will visit the Dubai Harbour Cruise Terminal by 2023 and in total, the six brands are expected by then to make 90 calls to the new twin-terminal cruise port.

Costa Cruises Announces Brand Transformation

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Costa Cruises has added various new features to its cruise offerings, as well as renewed its visual identity.

According to a press release, Costa’s new concept is based on “enabling guests to explore destinations through unique experiences, both onboard and ashore.” To build these experiences, the company has focused on three key areas – cuisine, tours, sustainability – with a new visual identity to communicate them.

The concept is in line with the principles of its “Manifesto for value-driven, sustainable and inclusive tourism,” the decalogue that outlines the company’s commitment to “grow together with local communities.”

“Now our ships are sailing again, we decided to completely renew our offer. The innovations are so significant that we can talk about a whole new way of travelling with Costa. We want everyone who holidays with us to enjoy unique, enriching experiences, discovering destinations in the most authentic, insightful, sustainable way possible,” explains Mario Zanetti, president of Costa Cruises. “For more than 70 years Costa has been synonymous with cruise travel. At this very important time for the recovery of tourism, we wanted to rewrite the future of cruises in a way that is more responsible and mindful of people and the planet, with the aim of steering the sector back to the constant growth it saw before 2020.”

When it comes to cuisine, Costa worked with chefs Bruno Barbieri, Hélène Darrozeand Ángel León. The chefs have explored authentic local recipes from the destinations visited by Costa ships, reworking them with their own personal know-how.

In that way, Costa Cruises has created two new features: the Archipelago restaurant and Destination Dishes. Destination Dishes are individual recipes designed by the three chefs, interpreting the traditions and flavors of the places guests will be visiting the following day. They are available at main restaurants on all Costa ships, included in the price of the cruise.

The new Archipelago restaurant, available on the Costa Smeralda and coming soon to other ships in the fleet, gives guests three menus to choose from, one by each chef. The menus offer five dishes created to explore each part of the sea route through its cuisine. Archipelago features “island” tables for a more intimate experience, framed by a copper sculpture enclosing pieces of driftwood, installations made using wood salvaged from the shore. 

The chefs’ menus were designed “with the greatest attention for the ingredients,” according to the press release. Most of them are being sourced from local producers, and the way the dishes are prepared allows to prevent food waste, Costa said.

The driftwood decorating the “islands” was salvaged as part of “Guardians of the Coast”, the environmental education program for the protection of the Italian coastline run by the Costa Crociere Foundation. For every dinner eaten at the Archipelago, Costa said it will donate part of the proceeds to Costa Crociere Foundation to support environmental and social projects.

The company has rethought its entire range of tours, too. The itineraries have been redesigned to accommodate longer stopovers in ports, giving guests whole days to explore their destinations and make the most of their whole cruise.

“Costa tours become genuine experiences discovering the essence of each place, allowing guests to enjoy the most genuine traditions, flavours and colours, and creating value for local communities,” the cruise line wrote.

As part of its transformation, Costa Cruises has decided to transform its logo too, with a new visual identity. The letter “C” in the logo, which has been accompanying Costa on seas worldwide for over 70 years, has been given a new look, which brings “two different motifs” together in a “sinuous, enveloping embrace,” The two motifs are the earth, seen in yellow in the lower part of the logo, and the sea, in blue in the upper part, joined in the same experience thanks to cruises with Costa.

Costa’s latest innovations are already available on ships currently in service: the Costa Smeralda, the flagship powered by LNG, and the Costa Firenze, offering week-long cruises around the western Mediterranean; the Costa Luminosa and Costa Deliziosa, with week-long cruises around the eastern Mediterranean; the Costa Diadema, now running 10-day cruises to Spain and Portugal.

Innovations will then be extended to the next ships gradually returning to operate, including the new flagship Costa Toscana, the second LNG-powered ship in the fleet, in service from March 2022.

Costa Firenze Added Into Operations, Sails from Savona

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The new Costa Firenze is leaving the port of Savona today on her first cruise.

Designed and built by Fincantieri in the Marghera shipyards, the Costa Firenze is inspired by the Florentine Renaissance according to the Italian brand.

Starting later this month and through August, Valletta is also part of the itinerary. 

“Costa Firenze is the perfect ambassador of Italian style, which we have combined with a series of product innovations designed especially for families and couples,” said Mario Zanetti, president of Costa Cruises. “This is the fourth Costa ship to resume service this summer, confirming the gradual return to normality of our company and the cruise industry, which is of great economic and employment importance for our country”.

With the Firenze now in service, the Smeralda will now offer a different itinerary, marking the return of Costa to France, with weekly calls at Marseille, and to Spain, with weekly calls at Barcelona and Palma de Mallorca, in addition to Savona, Civitavecchia/Rome and Messina.

And starting in September, the Costa Firenze will expand its itinerary to France and Spain, sailing to Savona, Civitavecchia/Rome, Naples, Ibiza, Barcelona and Marseille. During the winter of 2021-2022, the Costa Firenze will be positioned in Dubai. The week-long cruises will visit the United Arab Emirates, Qatar and Oman, with calls at Abu Dhabi, Doha, Muscat and a multi-day stopover in Dubai, with specific packages for visits to Expo Dubai 2020, as Costa Cruises is the Gold Sponsor of the Italian Pavilion at Expo Dubai 2020.

Costa’s restart plan also includes the Costa Fascinosa scheduled to return to service on September 23 from Savona for 10-day cruises to Lisbon, and the Costa Diadema, on September 26 from Savona with long cruises to Turkey and Greece or Spain and Portugal.