Preview 2014: Destinations

By Gay Nagle Myers

Antarctica is high on lists for 2014.Twirl a globe and randomly stab it as it spins. Chances are that wherever your finger lands is a place that someone, or lots of someones, will be traveling to next year.

That said, however, a number of unknowns remain: What’s in? What’s out? Who’s going where in 2014? Does travel next year signify a return to old haunts, or will consumers throw off the bowlines, leave the safe harbors and set forth on new pathways?

A random sampling of travel agents revealed that there clearly is no single answer or set answer; it’s pretty much a mixed bag across the board.

Mary Ann Ramsey, president of Betty MacLean Travel in Naples, Fla., which specializes in multigenerational adventure travel, responded from Cuba, where she was taking part in a people-to-people program.

She said she’s had queries from clients who wanted to experience, firsthand, Cuba, Cubans and the people-to-people programs.

The Galapagos Islands are also on her clients’ radars, especially since the launch in late September of the 100-passenger Silver Galapagos, Silversea’s expedition vessel.

Cold Antarctica is another hot destination for Ramsey’s agency.

“Seabourn Quest’s new voyages to Antarctica this winter are bringing luxury to an unspoiled continent,” she said.

In terms of trends, Ramsey reported an increase in demand and bookings for privately guided programs in the U.S. national parks and in western Canada.

Shambala Private Reserve, South AfricaMultigenerational travel on African safaris is big at SRH Travel in Greensboro, N.C.

“We’re seeing quite a lot of interest there, as well as in new resorts and lesser-visited Caribbean islands,” said Shannon Haynes, the owner and travel consultant.

Europe has picked back up, she said, as has Disney, with its newly renovated Magic Kingdom.

“Travelers who are familiar with Disney parks are excited to try out the MagicBands [the all-in-one gadgets that serve as ticket, room key and more] and the new restaurants, as well,” Haynes said.

Some of the old favorites are making a comeback in itineraries next year.

Allison Harris, co-partner in the Travel Corner in Williamsburg, Va., said that national parks, travel to Hawaii and cruises to Alaska are more popular than in the recent past.

“Our clients are diverse, well-heeled and have the wherewithal to travel where and when they want,” Harris said.

River cruising has been and remains a big seller, she said, adding, “The small cruise ships, too, are getting a lot of respect from our older clients who don’t want all the glitz and gizmos of the super-large ships.”

River cruising also looms large at Cruise One in Ponte Vedra Beach, Fla.

“There’s a lot of awareness of river cruising in Europe, but less availability even though there are more ships,” said Mara Hargarther, the franchise owner. “Clients are so surprised to find that many ships already are full for 2014.”

Most of her clientele book luxury ship accommodations “because it is the ship, not the destination, that is most important for them.”

Hargarther has branched out into niche cruising for specialty groups.

“I take a whole group of knitters, for example,” she said. “We have classes and instructions as we cruise our way to the Caribbean, Mexico, Canada and throughout Europe.”

Whatever the formula, it seems to be working. Hargarther said her business is up 42% year to date, “and we’re breaking records all over the place.”

For Dan Ilves, vice president of leisure sales and marketing at the Travel Store in Los Angeles, “Europe always is hot. France is very strong for 2014, and river cruises have shown the greatest increase year over year. They’re through the roof. In fact, it’s hard to get space, especially for families or small groups. I’ve hit the wall several times on that.”

Greece is showing “a bit of activity, and so are Fiji and Tahiti, in terms of hits on our website.”

The South Pacific looms big for Terry Bahri, travel specialist at En Route Travel in Pacific Palisades, Calif.

“Bookings are way ahead for 2014, with a lot of interest in Fiji, Tahiti and private island resorts,” Bahri said. “Although Bali never recovered from the bombings in 2005, my clients go everywhere else. I’m booking India, Vietnam and China. Africa is a big seller next year.”

What her clients want most, she said, are special experiences.

“One couple visiting the Caribbean befriended some local islanders and were invited to share a dinner at their house,” she said. “That was what they talked about when they returned home.”

Experiential travel is the buzz phrase that represents a large chunk of the bookings at Strong Travel Services in Dallas, owned by Jim and Nancy Strong.

“I’m always surprised by the variety of requests we get,” Nancy Strong said. “There’s a lot of interest in Africa, especially Namibia, Rwanda and Uganda to see the gorillas.”

The agency received calls for Christmas travel to India, Brazil and the Caribbean with the caveat that it be upscale, private, unique, enlightening and new within those destinations, according to Jim Strong.

“We look for the wow factor when planning these trips for our clients,” he said. “If it’s Paris, then we find the new hotel, a special driver, a guide who will take them behind the scenes and to an off-the-beaten-path restaurant.”

Food is a big factor in travel these days, Nancy said: “For many of our clients, the most important questions when we are booking their travels are, ‘Where will I eat?’ ‘What will I eat?’ and ‘What will I experience?'”

Noting that the agency is making more lunch and dinner reservations than ever before, the Strongs dubbed the growing passion for food “a new cultural phenomenon.”

A look ahead at 2014 launches and christenings

By Michelle Baran

InsightOK, I’ll be honest: This end-of-year insight in which I summarize the christenings and launches for the following year has become an invaluable tool for me in planning my year ahead, and that’s largely why I’ve maintained this tradition over the past few years.

But my hope, of course, is that it can and does serve as a useful tool for all you travel planners out there, as well. Happy 2014!

March 17: Viking Cruises will hold a christening ceremony in Avignon, France, for the 14 Viking Longships that are launching next year. Viking has not said which or how many of the Longships will be in Avignon for the ceremony, but the three 2014 Viking Longships that are slated to sail in that region are the Viking Buri, Viking Heimdal and Viking Hermod.

March 26: Uniworld Boutique River Cruise Collection will inaugurate the 159-passenger S.S. Catherine in Lyon, France, marking Uniworld’s first expansion of its European fleet since 2011, when the vessel’s sister ship the S.S. Antoinette set sail.MichelleBaran

April 5: The 223-passenger American Empress (formerly the Empress of the North) will be rechristened in Portland, Ore., and will sail on the Columbia and Snake rivers, after having been refurbished by the American Queen Steamboat Co.

April 15: Emerald Waterways, the first new river cruise line to launch since Scenic Cruises came onto the scene in 2008, will kick off with the launch of two newbuilds in Europe, the 182-passenger Emerald Star and the 182-passenger Emerald Sky. Emerald Waterways is aiming to be a more value-oriented alternative to existing river cruise lines.

July: Pandaw River Expeditions is launching two new 40-passenger vessels in Myanmar, the Kindat Pandaw and the Kalaw Pandaw.

September: Haimark Ltd. is introducing the 56-passenger Irrawaddy Explorer in Myanmar; as well as the 68-passenger Mekong Navigator that will sail in Vietnam and Cambodia.

November: AmaWaterways is introducing the all-suite AmaPura on Myanmar’s Irrawaddy River.

Late 2014: Sanctuary Retreats, a division of Abercrombie & Kent, is launching the 48-passenger, all-suite Sanctuary Ananda in Myanmar.

Also in 2014:

• Tauck is launching two newbuilds in Europe, the 130-passenger Inspire and Savor, that will each have 57% more suites than the company’s existing vessels.

• AmaWaterways will introduce two more ships in Europe in 2014, the 164-passenger AmaSonata and AmaReina. The vessels will be sister ships to the 164-passenger AmaCerto, which launched in 2012.

• Avalon Waterways is introducing three new river cruise vessels in Europe in 2014 — the 128-passenger Avalon Poetry II; the 166-passenger Avalon Illumination; and the 166-passenger Avalon Impression.

MSC Cruises USA’s Rick Sasso

MSC Cruises USA’s Rick Sasso

By Tom Stieghorst
Rick SassoRick Sasso was appointed president of MSC Cruises USA in 2004. Earlier this month he spoke about MSC and its 3,502-passenger MSC Divina’s year-round presence in North America with cruise editor Tom Stieghorst

Q: Can the importance to MSC of homeporting Divina in Miami be overstated?

A: We’ve been gearing up for this for about a decade now as we started to introduce ships during the winter season only. Now we’ve made that decision to position our strongest hardware, a remarkable ship, and she’ll be very competitive here in this market. 

Q: How have agents reacted to the Divina?

A: We’ve just recently concluded an advisory board meeting, which represents about 80% of the cruise traffic that gets produced here in North America, and these very select, high-profile sellers of travel are very enthusiastic with us. They have offered their fullest support knowing that we’re bringing such a magnificent ship and we’re going to be here with some continuity. 

Q: What type of agents are you focusing on the most?

A: You have to have more than one front. You have to make sure you’re with the online producers, because that’s what the consumers are using very frequently to search for cruises, to book cruises. So you have to have your hand very tight on the big online guys. But there’s also a lot of opportunity in the group arena and the retail arena. We have done a good job penetrating the likely producers of groups and those who are looking for magnificent ships in the premium-plus category, and even those who want a luxury component, because we have Yacht Club on the Divina, as we do on the other three ships that also feature the Yacht Club. So I think we’re now able to set up a little more penetration for those who are looking for a very high-quality product. 

Q: Agents say they have to focus their business, and that means selling the cruise lines that have a big presence in North America. Your response?

A: I don’t think that’s something unusual. When you have the gorillas in the marketplace that have dozens of ships in one marketplace like North America year-round, there’s certainly a lot activity going on and a lot of relationships. But we offer an extraordinary alternative, because we are a serious group of managers, there’s incredible talent in our organization, so they like working with people they can trust. They also know that we are growing, that we have a presence in Europe, we’re the No. 1 cruise line in the Mediterranean in Europe. And that alone is a lot of source [business] in North America that’s going on for those products. 

Q: A travel agent said, “I did send some of my clients over on MSC and they came back and said, ‘This isn’t our cup of tea.'”

A: I think that was probably very, very true three years ago, not so true two years ago and a lot less a year ago, and today we have taken the steps to actually re-engineer the product. So there’s very few places to smoke on board. There is a very strong emphasis on all the culinary items that an American would want, whether they’re cruising in Europe or cruising in the Caribbean. We’ve super-trained our crew in fluent English, there is an abundance of TV channels in the cabins, and we really take quality and service as a main priority now. 

So I think we are a different cruise line than we were 12 months ago, and if you have some comments of a historical perspective, they can now start seeing the new MSC. And [after] Divina comes on Nov. 20, people are going to start talking about that