Norwegian Star to sail Asia and Australia cruises

Norwegian Star in Cabo San Lucas, by Dave Jones

By Jerry Limone

Norwegian Cruise Line will sail to destinations in Asia and Australia for the first time since 2002, operating voyages from six ports in fall/winter 2016-17 on the Norwegian Star.

Itineraries will depart from Istanbul, Dubai, Singapore, Hong Kong, Sydney and Auckland, New Zealand. Highlights include the line’s first visits to India and the Persian Gulf, a series of Southeast Asia cruises and two Australia/New Zealand voyages (one 12-day and one 19-day cruise). The Southeast Asia cruises feature overnight stays in Bangkok.

Also in winter 2016-17, the Norwegian Epic will return to Florida after more than a year in Europe, sailing eastern and western Caribbean itineraries from Port Canaveral. The Norwegian Jade will replace Norwegian Star in Tampa, mainly sailing an itinerary that visits the Mexican Caribbean; Roatan in Honduras’ Bay Islands; and Harvest Caye, Norwegian’s new private destination in Belize.

Starting next summer, the Norwegian Spirit will replace the Epic as the line’s year-round European ship, sailing Mediterranean cruises from Barcelona, Venice and Istanbul.

In addition to Norwegian’s previously scheduled Panama Canal cruises in February, the line has added two 14-day Panama Canal sailings from Los Angeles and Miami on the Norwegian Jewel, on Feb. 5, 2017, and Feb. 19, 2017. The Caribbean cruises go on sale Aug. 24.

Caribbean sailings for fall/winter 2016-17 will go on sale Aug. 19, and all other destinations go on sale Aug. 24.

 

Opportunities in the industry’s Asia expansion

The development of China as a cruise market means new ships are going there instead of to North America, which is a mild source of anxiety for travel agents in the U.S. and Canada.

But it also serves to put the spotlight on Asia and encourage travelers to explore that part of the world.

At Expedia CruiseShipCenters, trips to Asia were up 10% in 2013, up 37% last year and up 95% so far in 2015, said Matthew Eichhorst, president of the Vancouver-based franchise.

“That’s sending people on itineraries to Asian ports,” Eichhorst said. “It’s not all China; there might be a little bit of Hong Kong, Singapore, Thailand, Japan.”

Two types of customers are likely prospects. The first is experienced cruisers who have seen other places — the Caribbean, Europe — and want to expand their horizons. North Americans of Asian heritage who are curious about their ancestral homes, or have relatives in Asia, are another active segment, Eichhorst said, adding that Vancouver in particular has a large population of Asian ancestry to draw on.

River cruises in Asia have been around for a while but are benefitting from the overall rise in river cruise interest, Eichhorst said.

Because of the long flight times involved in travel to Asia, cruise customers are often looking for pre- or post-cruise activities and lodging there, adding to the attractiveness of the sale for agents.

Asian cruise sales are up, in part, because at every age travelers are more adventurous than they were 20 years ago, Eichhorst said. But travelers want to feel secure about their provider.

“They are looking for a trusted brand when they go there,” he said. “There’s definitely a few operators that are in the Asia market that aren’t what you’d call North American brands.”

Eichhorst encourages his agents to think big and initiate the conversation with clients.

“Speak to all the places they can go, and people will put it on their bucket list and maybe they’ll do Caribbean four more times before they go there, but really tell the stories about amazing places you can go,” he said. “You sort of plant that seed as to the opportunity, because it’s probably an 18-months-out buy.”

Cruise & Maritime Voyages adds new vessel to fleet

Cruise & Maritime Voyages adds new vessel to fleetThe 600-passenger ship Astor has been acquired by Cruise & Maritime Voyages.

The vessel, which was built in 1986, was refurbished four years ago and has been bought from bankrupt German owner, Premicon Hochseekreuzfahrt.

CMV, which had been chartering the 21,000 tonne vessel, is reported to be in the final negotiations of the purchase agreement.

Astor will return to Australia for its 2015-16 season, which will be its third year based at Fremantle.

The season will include an Asian cruise from Fremantle to Hong Kong with stops in Singapore, Malaysia, Brunei, Sabah, Philippines, Vietnam and Indonesia.

Astor originally joined the CMV fleet in December 2013 under a charter with ship management services provided by CMV’s majority shareholder, Global Maritime Group, which has acquired the vessel.

Astor will operate under long-term charter to CMV.

Christian Verhounig, chief executive and chairman of CMV, said: “The acquisition of the Astor is another important milestone in the strategic development of the group’s presence in the international markets.

“Astor has a fine pedigree and provides an important smaller ship premium option within our cruise portfolio,”

CMV commercial director Chris Coates said: “Astor has added 22,000 passengers to our global carryings and since her introduction has proved a firm favourite with high levels of customer satisfaction and repeat business being achieved.

“Next year we have programmed a special eight-night ex-London Tilbury round Britain cruise before Astor starts her German market season and forward booking levels are very encouraging”.

Astor arrived in Fremantle on Saturday following a 38 night re-positioning voyage from Tilbury and will continue to operate cruises under the CMV brand for the Australian market during the southern hemisphere summer season.

The ship will then reposition to Europe in April 2015 to operate a summer season of ex-Kiel and Bremerhaven sailings for the German market under the TransOcean brand.