MOL to Launch New Cruise Brand, Mitsui Ocean Cruises

Seabourn Odyssey Photo credit Spacejunkie2 (Flickr photo account) 

MOL Group today announced the launch of a new cruise brand named Mitsui Ocean Cruises.

The Japanese shipowner also revealed that the name of its new cruise ship will be Mitsui Ocean Fuji.

Set to enter service for the new brand in December 2024, the 32,000-ton luxury vessel was acquired from Seabourn Cruise Line in March 2023.

According to a press release, the Mitsui Ocean Fuji will become MOL’s second passenger ship, sailing along the 1990-built Nippon Maru.

Onboard the new-to-the-company vessel, MOL said, passengers will be able to experience the combination of Japanese high quality “Omotenashi” service with a western-style luxury hardware.

Currently sailing as the Seabourn Odyssey, the all-suite vessel was originally designed to offer an international upscale cruising experience in regions such as the Caribbean and the Mediterranean.

Built in Italy by the Fincantieri shipyard, the 450-guest vessel first entered service in June 2009.

Mitsui Ocean Cruises also announced that the Mitsui Ocean Fuji will embark on an Around the World Cruise in April 2025.

Sailing roundtrip from Yokohama, the 100-day voyage will visit 24 yet-to-be-revealed ports of call around the globe.

As part of its new management plan named Blue Action 2035, the MOL Group plans to continues to invest in the cruise business as a way to offset commercial shipping volatilities.

Diversifying its portfolio, the Japanese company plans a “heavy focus” on the cruise industry, with the expansion of its travel businesses and the creation of an international customer’s base.

With plans to launch several new cruise ships in the future, the group will also focus on bringing foreign guests for cruises in Japan, while keeping an eye on expanding its domestic customer reach.

According to MOL, the cruise industry is a “stable and profitable” segment that “is not affected by the same market conditions” as other shipping areas.

P&O makes a play for the School half-terms to capture the Family Market.

P&O Britannia sitting pretty in the Caribbean photo credit Spacejunkie2 (Flickr account)

P&O Cruises has bolstered its autumn half-term offering for 2025 in an effort to entice more families onboard its ships. 

The line will operate three seven-night ex-Southampton sailings specifically aimed at families whose children go to schools in different countries within the UK.

The voyages depart on 18 October, 25 October and 1 November 2025. Each sailing covers a different October half-term either in Scotland, Northern Ireland or England. 

A P&O Cruises spokesperson said: “Consequently, there will be a much larger number of holidays departing during this period.”

P&O Cruises sales director Ruth Venn said: “We’ve tried to put three consecutive sailings to cover each of three half terms. It’s great to have broad appeal.” 

P&O Cruises will return to 12 ports, including Los Angeles, Melbourne, Bali, Bodo and Dunedin, for the first time in five or more years during 2025/26. 

The programme also features two new itineraries for Britannia. Prices for the sailings, which include calls to Jamaica, Turks and Caicos and Dominican Republic, start from £1,399pp.

From January 2026, Arcadia will operate a 100-night Eastern Circumnavigation World Cruise for the first time in nine years. 

The ship will call into 28 destinations including Dubai, Singapore, Adelaide, Melbourne, Sydney, Dunedin, Auckland, San Francisco and Los Angeles. Prices start from £9,599pp. 

The line will visit Tangier, Morocco, for the first time when Azura calls there during its sailing from Valetta, Malta. 

Cruises booked by 4 December will include a 10% saving. Past guests, who have cruised with P&O Cruises for 15 nights or more, can access a further 5% discount on selected sailings. 

Explora I Makes Maiden Call to Southampton

The port of Southampton welcomed Explora Journeys’ Explora I for the ship’s maiden call at the start of its nine-night voyage around the UK.

A crest exchange took place onboard the ship to celebrate its first visit to the destination. Attendees included the ship’s master Captain Serena Melani; Rebekah Keeler of Associated British Ports Southampton; and Michael Ungerer, CEO of Explora Journeys.

 “Southampton is one of the UK’s major ports and one of the most significant within Europe, and it was a great pleasure and honour to present our highly anticipated and brand-new ship, Explora I We continue to work meticulously and tirelessly to showcase our new product which fuses innovation and sophisticated design, and our commitment to excellence,” said Ungerer.

Keele added: “We were delighted to welcome Explora I to Southampton which reflects the continued growth of our partnership with the MSC Group. Working with partners who share in our drive for a sustainable future, such as Explora Journeys, will make the ambition a reality and we look forward to welcoming the ship when she has the opportunity to return.”

 For its current voyage, the Explora I sails from Southampton to South Queensferry for Edinburgh, Newcastle-Upon-Tyne, Invergordon in the Scottish Highlands, Portree in the Isle of Skye, Greencastle in Northern Ireland, Liverpool and Greenock for Glasgow. 

The ship will then spend the fall in North America and then head to the Caribbean Sea for winter. The Explora I will return to Europe in the summer of 2024 for a series of Mediterranean sailings.