P&O Cruises’ Britannia to host Ant and Dec’s Saturday Night Takeaway

P&O Cruises is to host a special episode of Ant & Dec’s Saturday Night Takeaway live from the top deck of its flagship Britannia in Barcelona – and will launch a competition in the New Year for agents to be on board.

Throughout the next series of ITV’s award-winning show, 200 viewers of Saturday Night Takeaway will have the chance to win 100 free cabins on a 14-night cruise from Southampton to the Mediterranean and back, which will include an overnight call in Barcelona where the special episode will be filmed live on board.

The sailing will leave Southampton on March 27, 2016 and call at Cadiz, Barcelona, Civitavecchia (Rome), Ajaccio, Corsica and Gibraltar before returning to Southampton on April 10.

Top TV duo Ant and Dec will be joined for the special show by celebrity guests, and will stage all their usual stunts, performances and competitions in front of the winning viewers, regular passengers and those agents who win a place on board.

The competition for agents to join the sailing and be part of the show will be run exclusively in Travel Weekly in early 2016.

P&O Cruises senior vice president of sales & marketing Paul Ludlow said: “We are delighted that Britain’s most popular Saturday night show will be broadcasting live from Britain’s biggest and newest cruise ship.

“P&O Cruises is an inherently British brand and with Saturday night entertainment being such a popular British tradition, we thought this would be a great partnership. And there is nothing more iconic for great family fun than Ant & Dec’s Saturday Night Takeaway.

“This will be a spectacular event and our guests will be able to join in the fun on the evening as Ant and Dec present a memorable show from Britannia in Barcelona.”

Ludlow said the tie-up with Saturday Night Takeaway would really “open up the concept of cruise” to the masses and drive more new-to-cruise sales.

“Over the course of the series, we estimate that Saturday Night Takeaway, and the cruise giveaway and live show on board, will be seen by over 22 million people.

“They will get a glimpse of cruise and the product and it will start a conversation that people might not have had otherwise.

“We expect to see a return from so many million people seeing Britannia. We will be putting cruise into people’s conscious,” he said.

Ludlow said this was the first time P&O Cruises had entered into such a tie-up, but added: “People will have seen P&O as a brand really evolve over the last 18 months to two years.

“It really celebrates its Britishness and represents the best way for Brits to go off and do something quite adventurous but come back to somewhere that understands their tastes and that feels comfortable.”

Commenting on the opportunity for agents win a place on the sailing and the chance to be part of the live show and to meet Ant & Dec, Ludlow said:

“Inherently, most people are going to book a cruise through a travel agent and so we want to involve agents in this, so that they feel as excited as we are about it.

“We will run a competition exclusively in Travel Weekly for agents to win places – so watch this space in the New Year.”

Customers already booked on the 14-night sailing will be contacted and told about the live filming in Barcelona.

The impact on their cruise will be explained and they will be offered the chance to cancel with a full refund, or to carry on as normal. Ludlow said he “expected the majority to stick with us”.

Anyone interested in making a future booking on the sailing will be told what is happening on board before any money has changed hands.

Saturday Night Takeaway’s executive producer, Pete Ogden, said: “I am thrilled to be working with P&O Cruises to shoot a live episode of the series on board Britannia.

“It is a huge undertaking, but I am confident that we will work together to make it a spectacular event.”

Preview 2014: Destinations

By Gay Nagle Myers

Antarctica is high on lists for 2014.Twirl a globe and randomly stab it as it spins. Chances are that wherever your finger lands is a place that someone, or lots of someones, will be traveling to next year.

That said, however, a number of unknowns remain: What’s in? What’s out? Who’s going where in 2014? Does travel next year signify a return to old haunts, or will consumers throw off the bowlines, leave the safe harbors and set forth on new pathways?

A random sampling of travel agents revealed that there clearly is no single answer or set answer; it’s pretty much a mixed bag across the board.

Mary Ann Ramsey, president of Betty MacLean Travel in Naples, Fla., which specializes in multigenerational adventure travel, responded from Cuba, where she was taking part in a people-to-people program.

She said she’s had queries from clients who wanted to experience, firsthand, Cuba, Cubans and the people-to-people programs.

The Galapagos Islands are also on her clients’ radars, especially since the launch in late September of the 100-passenger Silver Galapagos, Silversea’s expedition vessel.

Cold Antarctica is another hot destination for Ramsey’s agency.

“Seabourn Quest’s new voyages to Antarctica this winter are bringing luxury to an unspoiled continent,” she said.

In terms of trends, Ramsey reported an increase in demand and bookings for privately guided programs in the U.S. national parks and in western Canada.

Shambala Private Reserve, South AfricaMultigenerational travel on African safaris is big at SRH Travel in Greensboro, N.C.

“We’re seeing quite a lot of interest there, as well as in new resorts and lesser-visited Caribbean islands,” said Shannon Haynes, the owner and travel consultant.

Europe has picked back up, she said, as has Disney, with its newly renovated Magic Kingdom.

“Travelers who are familiar with Disney parks are excited to try out the MagicBands [the all-in-one gadgets that serve as ticket, room key and more] and the new restaurants, as well,” Haynes said.

Some of the old favorites are making a comeback in itineraries next year.

Allison Harris, co-partner in the Travel Corner in Williamsburg, Va., said that national parks, travel to Hawaii and cruises to Alaska are more popular than in the recent past.

“Our clients are diverse, well-heeled and have the wherewithal to travel where and when they want,” Harris said.

River cruising has been and remains a big seller, she said, adding, “The small cruise ships, too, are getting a lot of respect from our older clients who don’t want all the glitz and gizmos of the super-large ships.”

River cruising also looms large at Cruise One in Ponte Vedra Beach, Fla.

“There’s a lot of awareness of river cruising in Europe, but less availability even though there are more ships,” said Mara Hargarther, the franchise owner. “Clients are so surprised to find that many ships already are full for 2014.”

Most of her clientele book luxury ship accommodations “because it is the ship, not the destination, that is most important for them.”

Hargarther has branched out into niche cruising for specialty groups.

“I take a whole group of knitters, for example,” she said. “We have classes and instructions as we cruise our way to the Caribbean, Mexico, Canada and throughout Europe.”

Whatever the formula, it seems to be working. Hargarther said her business is up 42% year to date, “and we’re breaking records all over the place.”

For Dan Ilves, vice president of leisure sales and marketing at the Travel Store in Los Angeles, “Europe always is hot. France is very strong for 2014, and river cruises have shown the greatest increase year over year. They’re through the roof. In fact, it’s hard to get space, especially for families or small groups. I’ve hit the wall several times on that.”

Greece is showing “a bit of activity, and so are Fiji and Tahiti, in terms of hits on our website.”

The South Pacific looms big for Terry Bahri, travel specialist at En Route Travel in Pacific Palisades, Calif.

“Bookings are way ahead for 2014, with a lot of interest in Fiji, Tahiti and private island resorts,” Bahri said. “Although Bali never recovered from the bombings in 2005, my clients go everywhere else. I’m booking India, Vietnam and China. Africa is a big seller next year.”

What her clients want most, she said, are special experiences.

“One couple visiting the Caribbean befriended some local islanders and were invited to share a dinner at their house,” she said. “That was what they talked about when they returned home.”

Experiential travel is the buzz phrase that represents a large chunk of the bookings at Strong Travel Services in Dallas, owned by Jim and Nancy Strong.

“I’m always surprised by the variety of requests we get,” Nancy Strong said. “There’s a lot of interest in Africa, especially Namibia, Rwanda and Uganda to see the gorillas.”

The agency received calls for Christmas travel to India, Brazil and the Caribbean with the caveat that it be upscale, private, unique, enlightening and new within those destinations, according to Jim Strong.

“We look for the wow factor when planning these trips for our clients,” he said. “If it’s Paris, then we find the new hotel, a special driver, a guide who will take them behind the scenes and to an off-the-beaten-path restaurant.”

Food is a big factor in travel these days, Nancy said: “For many of our clients, the most important questions when we are booking their travels are, ‘Where will I eat?’ ‘What will I eat?’ and ‘What will I experience?'”

Noting that the agency is making more lunch and dinner reservations than ever before, the Strongs dubbed the growing passion for food “a new cultural phenomenon.”

Disney Magic Appears in the Mediterranean in 2015

Disney Magic Appears in the Mediterranean in 2015

 By Scott Sanders

We finally have some evidence of the Disney Magic sailing to Europe in 2015 based on a few scheduled arrivals that were spotted by one of our readers on the Civitavecchia port calendar.  The Magic is listed on Civitavecchia’s port calendar 4 times between August 13 and September 1, 2015. The calendar, if accurate, may suggest that the Magic would sail a handful of Mediterranean cruises including three 7-night itineraries. The last three arrival dates appear to coincide with a sailing pattern at the end of the 2014 European cruise season where the Disney Magic is currently scheduled to sail three 7-night Mediterranean before embarking on a Westbound Transatlantic crossing.

Civitavecchia Disney Magic 2015 Arrivals

The lack of calls on the Civitavecchia calendar for the Disney Magic in June and July suggest she may be splitting her time in Europe. Assuming the Disney Magic will sail an Eastbound Transatlantic in mid-May, this could add credence to the Baltic rumors.  In 2010, the Magic’s European season included a series of 12-night Northern European Capitals cruises in June and July with a repositioning cruise to Barcelona to finish her summer season in the Mediterranean.