Norwegian Cancels Six Additional Viva Cruises

Norwegian Cruise Line is cancelling six additional cruises onboard the new Norwegian Viva, pushing the debut of the second Prima-Class vessel too late August.

Currently, under construction in Italy, the 142,500-ton ship’s inaugural cruise was originally scheduled for June.  

“Given the global supply chain constraints impacting industries worldwide, including the maritime industry, we must cancel Norwegian Viva’s sailings from July 3, 2023, through and including August 17, 2023,” Norwegian said in a statement sent to booked guests.

The cancelled departures included itineraries in Northern Europe and the Mediterranean – where the Norwegian Viva is set to spend most of its maiden season.

According to the company, the impacted passengers are being offered two different options.

At a 20 per cent discount on the voyage fare originally paid, they are able to sail a comparable itinerary onboard the Norwegian Getaway.

The new reservations for the cruises onboard the 2014-built ship will include an equivalent stateroom category, keeping all of the guest’s previously selected promotions. 

Those who opt to not transfer their cruise to the Getaway may also cancel the reservation and rebook at a later date, Norwegian said.

Guests choosing this option need to contact the cruise line, which will issue a full refund to the original form of payment.

Regardless of the option selected, all passengers are also receiving a 10 per cent discount on their next cruise.

According to the company, the offer can be combined with all available promotions at the time of the booking and must be used towards sailings from August 23, 2023, through December 3, 2024.

Previously, in June, Norwegian cancelled two cruises onboard the Norwegian Viva. At the time, the company also cited construction delays.

Second, in a series of six ships known as the Prima Class, the vessel will be a sister of the new Norwegian Prima – which is set to enter service in Iceland later this month.

Norwegian Cruise Line Drops Vaccination Requirements and Bookings Accelerate

Norwegian Dawn arriving at the Port of Liverpool, photo credit Spacejunkie2 (Flickr)

Norwegian Cruise Line Holdings announced earlier this week it was dropping vaccination requirements on cruises from the U.S., as well as pre-cruise-related testing protocols for vaccinated guests. The result? Cruise bookings picked up.

“(The) announcement was an instant catalyst, resulting in one of our top three best booking days of the year,” said Frank Del Rio, president and CEO, speaking on the company’s second-quarter earnings call.

The company will no longer have a mandatory vaccination requirement on any of its ships, which include the Norwegian, Oceania and Regent brands.

Del Rio said the company had relaxed testing protocols, regardless of sailing length.

“To put it simply, vaccinated individuals, including those embarking on NCLH ship from U.S. ports will no longer have any pre-cruise related protocols, and those who are unvaccinated or choose not to provide proof of vaccination will be required to test negative within 72 hours prior to embarkation. In addition, all guests 11 years old and younger will be exempt from vaccination and testing requirements of any kind,” he said.

Norwegian Cruise Line Holdings Maintaining Strong Pricing, Won’t Discount to Fill

Norwegian Cruise Line Holdings won’t be discounting ticket prices to chase short-term occupancy levels, said Frank Del Rio, president and CEO of Norwegian Cruise Line Holdings, on the company’s second-quarter earnings call.

“We could, like others, chase short-term occupancy and sell cruises for crazy prices, but we don’t want to do that. We never have done that. That is not our strategy,” he said.

“I remind you what happened back in ’08 and ’09, when (during) the great recession, certain cruise companies did drop their prices to ridiculous levels. And it took them, in some cases, 10 plus years, and in some cases, they’ve not yet reached those pre-great recession yields. I’m not willing to mortgage the company for 10-plus years in order to window dress the next quarter or so. I just won’t do it. We’re here for the long term,” he said.

“We’re managing the business on a long-term basis. COVID had a major impact. We were shut down for 18 months or so, and the recovery is not instant mashed potatoes. If you want instant mashed potatoes, you got to go elsewhere because we’re here for the long run. And our pricing strategy, how disciplined it is, is proof of that.

“We simply don’t want to chase short-term occupancy at the expense of long-term pricing. Pricing has a long tail,” he added.

Del Rio said the company had 40% more ticket sales on the books right now compared to 2018 despite a 20% increase in capacity.

“And I’ve been doing this for 30 years. I’ve managed cruise companies in good times and in bad times, and I am convinced beyond a shadow of a doubt that you don’t sacrifice the long-term pricing power of your brand in order to achieve short-term load factor gains,” Del Rio continued.