Luxury Cruise Fleet Average Age: 12-Year-Old Ships

Luxury Cruise Fleet Average Age: 12-Year-Old Ships

Regent Seven Seas Grandeur photo credit Spacejunkie2 Flickr Account 

Data from the latest edition of the Luxury Market Report by Cruise Industry News shows that a luxury cruise ship has an average age of roughly 12 years in 2025.

After undergoing significant expansion in the past ten years, the luxury market saw newbuild after newbuild enter service over the last decade, led by aggressive growth from Viking, Ponant and others.

Ritz-Carlton, Swan Hellenic, Emerald and Explora are among the brands with the youngest fleets in 2025.

They also represent the newest brands, having all launched service with new vessels after 2020.

Brands such as Ponant, Silversea, Regent, Viking and Hapag-Lloyd have average fleet ages falling between ten and 15 years.

Among the brands owned by major public cruise corporations, Seabourn has the youngest fleet, with ships that are nine years old on average in 2025.

Silversea comes in second with an 11-year average fleet age, followed by Hapag-Lloyd with a 13-year average and Regent Seven Seas with a 14-year average.

Brands including SeaDream, Crystal, Paul Gauguin and Windstar have some of the oldest fleets in the market.

While extensively refurbished over the years, SeaDream’s yachts are among the oldest ships in the market, with a median age of 40 years in 2025.

Fresh from a major drydock in Singapore, Paul Gauguin’s sole ship, the Paul Gauguin, is another industry veteran with a nearly 30-year sailing career.

Amidst a rejuvenation project that includes the debut of two newer ships through 2026, as well as major refurbishment projects, the Windstar fleet had an average age of 28 years in 2025.

With a series of newbuilds scheduled to arrive starting in 2028, Crystal’s fleet currently has an average age of 26 years.

Marella Cruises Signs with V.Ships Leisure for Ship Management

Marella Cruises Signs with V.Ships Leisure for Ship Management

V.Ships Leisure has been awarded a ship management contract by Marella Cruises, according to a press release.

It is believed to be the largest management contract in the cruise industry.

The five-year agreement will cover the full technical, crewing, digital and ESG management of all of Marella’s five cruise ships, with operations commencing towards the end of 2025.

Adrian Hibbert, Cruise Operations Director at Marella Cruises, commented: “Throughout the tender process, we were hugely impressed by the calibre of the team at V.Ships Leisure and the depth of their industry expertise. We look forward to working together to deliver safe, reliable and sustainable operations across our fleet.”

Per Bjørnsen, CEO of V.Ships Leisure, said: “This contract is a clear endorsement of our talented team, commitment to ESG and our digital-first approach. Above all, it’s a testament to our track record and further reinforces our leadership in the cruise sector. We are extremely proud to be working with Marella Cruises and are looking forward to collaborating to achieve operational excellence.”

The first two vessels will come into management by the end of the year, with the other three joining in the first half of 2026.

As part of the new partnership, V.Ships Leisure will build upon its already strong UK presence by establishing a dedicated Marella Cruises fleet cell in the UK, operating from its Southampton office and supported by the wider V. network. The decision reflects V.’s commitment to providing Marella Cruises with local expertise backed by global scale, reach and experience, according to a press release.

V. will leverage its ShipSure platform to enable data-driven decision-making across fleet maintenance and operations, supporting more efficient and proactive management and giving Marella Cruises enhanced transparency into the operations.

Marella Cruises will benefit both from V.’s end-to-end management services and from V.ERDE, our dedicated decarbonisation and environmental compliance program.

Princess Makes Further Changes to Premier and Plus Packages

Princess Makes Further Changes to Premier and Plus Packages

Princess Cruises is making further changes to its Premier and Plus Packages after announcing updates to the products earlier this week.

According to a statement, speciality coffee and teas are now unlimited in the Plus package and will not count towards the 15-drink daily limit.

The additional change was made after feedback from its Princess guests’ community, the company explained.

Princess initially announced changes to its packages on July 21, revealing new refreshed product additions, such as extra casual dining options and shore excursion credits.

The premium brand also raised pricing for the add-ons, with the Princess Premier Package costing $100 per person per day and the Princess Plus Package costing $65 per person per day. Prices are based on guests booking pre-cruise.

When booked before the cruise, these packages were previously priced, respectively, at $90 and $60 per person per day.

Guests sailing on the company’s new Sphere class ships, the Sun Princess and the Star Princess, will pay an additional $5 per person per day, regardless of the package chosen.

According to Princess, these packages offer savings of between 50 and 70 per cent compared to purchasing their components separately.

In addition to a new shore excursion credit varying by voyage length, the Premier Package includes unlimited casual and speciality dining, a four-device Wi-Fi package and unlimited digital professional photos.

Other benefits include the unlimited premier beverage package, as well as reserved seating for theatrical shows and the inclusion of daily crew appreciation fees.

The Plus Package features four casual meals per voyage, in addition to the Plus beverage package, Wi-Fi for a single device and the inclusion of daily crew appreciation fees.

When purchasing any of the packages, guests will also take advantage of waived fees for Princess’s OceanNow, as well as room service deliveries.

The changes will be in effect for all voyages starting in 2026.