Tag Archives: Cruising

MSC Cruises Unveils Yacht Club Experience at Miami Grand Prix

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MSC Cruises Unveils Yacht Club Experience at Miami Grand Prix

MSC Cruises will unveil a new MSC Yacht Club experience for the 2026 Miami Grand Prix from May 1 to 3, according to a press release.

The all-new hospitality centerpiece will deliver elevated luxury and immersive design for guests across five decks of a lifelike yacht and is set to become the highlight of the Marina on the inside of Turns 5 to 9.

“MSC Cruises’ partnership with Formula 1 continues to grow and evolve, and the MSC Yacht Club at the Miami Grand Prix is a perfect expression of who we are as a brand—combining innovation, luxury hospitality and world-class experiences in one extraordinary setting,” said Suzanne Salas, executive vice president of marketing, e-commerce and sales for MSC Cruises.

“Formula 1 represents the very best in performance, spectacle and international appeal, which makes this the perfect venue for MSC Cruises to offer fans the seamless blend of European style and American comfort guests enjoy onboard our ships.”

The MSC Yacht Club will become the highlight of the Marina presented by MSC Cruises at the Miami International Autodrome. The lifelike super yacht will measure 264 feet in length, have a width of 96 feet and will be 50 feet tall at its highest point.

Positioned at one of the circuit’s most dynamic sections, the MSC Yacht Club will place guests directly alongside one of the most exciting corners on the track’s layout, delivering dramatic views of up to five turns.

The MSC Yacht Club at the Formula 1 Crypto.com Miami Grand Prix is inspired by MSC Cruises’ luxury ship-within-a-ship onboard experience, also named the MSC Yacht Club.

The Miami Grand Prix version will feature five levels totaling 32,000 square feet, with each deck offering a different guest experience.

At the heart of the experience is a culinary program curated by Bagatelle, the hospitality brand. Bagatelle sets the tone for dining throughout the weekend.

“From the very beginning, the Marina presented by MSC Cruises has been one of the defining features of our race,” said Katharina Nowak, president of the Formula 1 Crypto.com Miami Grand Prix.

“In creating the MSC Yacht Club, we wanted to elevate that iconic space by providing something even more immersive, refined and connected to racing.”

The structure is the event’s biggest new offering since 2023 when a new Paddock Club building was constructed.

The reimagined Marina presented by MSC Cruises will also feature a new general admission area with an elevated viewing platform inside Turn 7.

Liberty: Pricing Higher in Caribbean Despite Capacity Increase

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Liberty: Pricing Higher in Caribbean Despite Capacity Increase

Jason Liberty, chairman and CEO of Royal Caribbean Group, said that the company’s pricing for Caribbean voyages was up despite the industry’s significant capacity increase in the region.

He said this was for all three company brands: Royal Caribbean International, Celebrity Cruises and Silversea.

“We’re seeing high demand wanting to go to the Caribbean. We’re not only seeing good volume, but our pricing is higher in the Caribbean than it was last year,” Liberty said.

Speaking on the company’s year-end and fourth quarter earnings call, Liberty made sure to mention the cruise line expected positive yield growth for key products, including the Caribbean, as its investments continued to differentiate it from its peers and strengthen its leadership position, despite elevated capacity in the Caribbean.

“And I know that may not feed into what maybe some groups want to hear, but that is a reality that we continue to see strong demand for the Caribbean, and we continue to see strong demand for our broader organization,” he added.

Liberty said company capacity was up 6.7 percent year-over-year, driven by the new Legend of the Seas launching this summer plus full-year service from the Star of the Seas and Celebrity Xcel.

A Look at the Maiden Season of the Norwegian Aura

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A Look at the Maiden Season of the Norwegian Aura

Set to become the largest ship in Norwegian Cruise Line’s fleet, the Norwegian Aura will offer cruises in the Mediterranean and the Caribbean starting in mid-2027.

Cruise Industry News takes a closer look at the inaugural deployment of the new vessel, which is currently being built at the Fincantieri shipyard in Italy.

Inaugural Cruise in the Mediterranean
Dates: May 21, 2027
Length: 7 nights
Homeports: Trieste (Italy) to Barcelona (Spain)
Itinerary: Valletta (Malta); Salerno and Civitavecchia (Italy)

The Norwegian Aura will make its debut in the Mediterranean as part of a seven-night cruise departing from the Italian port of Trieste.

Sailing to Barcelona, the open-jaw itinerary features visits to destinations in Italy, Spain and Malta, such as Valletta, Salerno and Civitavecchia.

First Trans-Atlantic Crossing
Date: May 28, 2027
Length: 13 nights
Homeports: Barcelona (Spain) to Miami (United States)
Itinerary: Gibraltar (United Kingdom); Motril and Cádiz (Spain)

Following its inaugural cruise in the Mediterranean, the Norwegian Aura kicks off a trans-Atlantic cruise to Miami.

The 13-night cruise sails to three ports before crossing the Atlantic: Cádiz, Motril and Gibraltar. The itinerary also includes eight days of cruising.

U.S. Debut
Date: June 14, 2027
Length: 5 nights
Homeport: Miami (United States)
Itinerary: Puerto Plata (Dominican Republic); and Great Stirrup Cay (Bahamas)

For its U.S. debut, the Prima Plus-class ship offers a short cruise to the Bahamas and the Caribbean sailing from PortMiami.

In addition to a day at sea, the five-night itinerary features visits to Puerto Plata and Norwegian’s private island destination of Great Stirrup Cay.

Eastern Caribbean
Date: Weekly departures starting on June 19, 2027
Length: 8 nights
Homeport: Miami (United States)
Itinerary: Puerto Plata (Dominican Republic); St. Thomas (U.S. Virgin Islands); Tortola (British Virgin Islands); Great Stirrup Cay (Bahamas)

After its first short cruise, the Norwegian Aura kicks off a series of regular seven-night cruises to the Eastern Caribbean for the summer of 2027.

Sailing from PortMiami every Saturday, the ship offers an itinerary that features visits to Puerto Plata, St. Thomas, Tortola and Great Stirrup Cay.

Western Caribbean
Date: Weekly departures starting on October 30, 2027
Length: 7 nights
Homeport: Miami (United States)
Itinerary: Roatán (Honduras); Harvest Caye (Belize); Costa Maya and Cozumel (Mexico)

The new ship will move to the Western Caribbean for the 2027-28 season, offering weeklong cruises to the region starting in late October.

Also sailing from Miami, the itineraries include visits to Honduras, Belize and Mexico with planned stops at Roatán, Harvest Caye, Costa Maya and Cozumel.